Care2

NOVEMBER 18, 2011

Do you use Google Analytics? If so, get ready for a new, redesigned version that is packed with some great features and analytics. Google Analytics reported that people have shared that they've had difficulties using traditional path analysis tools. tweeting your site on Twitter. Pretty cool. commenting.

Analytics 74

Analytics Google Digg Bookmarking 74

Nonprofit Tech for Good

MAY 13, 2022

Maybe a friend shared the link with them, or they found your charity by Googling a topic you’re campaigning about. Whenever you see this juicy URL (in your case, filled with awesome information relating to your charity), the UTMs help your analytics tool identify and group this traffic. Source (utm_source).

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Donor Track Facebook Campaign 284

Zen and the Art of Nonprofit Technology

SEPTEMBER 18, 2006

Home About Me Subscribe Zen and the Art of Nonprofit Technology Thoughtful and sometimes snarky perspectives on nonprofit technology Google Analytics vs Site Meter September 18, 2006 Yes, I promise, the post on tagging and folksonomies is coming. vs Web 2.0 – I wanted to talk about Google Analytics. 3 Dru 08.05.09

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Analytics Google Site Folksonomy 100

Whole Whale

JUNE 15, 2022

Grab the RSS feed at the bottom of the search results page and add to Google Reader. Google Alerts can be used to listen for brand and competitor mentions and conversations. Google Trends can be used to watch macro search trends around your cause area. Twitter Listening. Broad social analytics. Online Course.

Tools 98

Tools Guide Social Social Media 98

Media Cause

FEBRUARY 12, 2024

SEO , short for “ search engine optimization, ” boils down to enhancing your website to boost visibility on search engines such as Google, Microsoft Bing, and others—ensuring your content appears when people search with relevant keywords. Social Media’s Impact on Google Search How does In-Platform Social SEO differ?

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Search Alternative Social Social Media 59

Cloud 4 Good

APRIL 27, 2021

While diving into a Cloud for Good-specific Workbench within the Analyze feature, I discovered something interesting pertaining to the demographics of the individuals who interact with our brand on Twitter – over 90% of the individuals are classified as male within the social platform. Why is Twitter inferring gender, and what does it mean?

Social Media 68

Social Media Personal Demographics Media 68

M+R

APRIL 24, 2024

Nonprofits more than doubled TikTok audiences in 2023, while Twitter/X fans declined. PLUS: we’ll help you make sure you don’t lose access to data as Google ends support for Universal Analytics. The social media landscape is changing quickly. Play along while we explore the key findings today at 1:00 ET.

Benchmark 69

Benchmark Studies Ireland Metrics 69

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 31, 2012

We talk about finding the right tool for the data collection job and tools come in three different categories: analytics tools, content analysis, and surveys. Analytics tools like the ones described below are good for measuring actions and engagement. And now, for those tips and tools: 1 – Get to Know Your Audience.

Analytics 106

Analytics Tools Social New York City 106

Tech Soup

OCTOBER 22, 2013

Web analytics can help reveal how much traffic your site is getting and how people are finding it. You can also use analytics to see how long people are staying on your site and which pages are the most popular. But are you missing out on some of the most useful features in Analytics? Google Analytics Academy.

Analytics 58

Analytics Web Resource Tutorial 58

NonProfit Hub

JULY 17, 2014

Andrew Garberson is a guest contributor for Nonprofit Hub and the Manager of Search at LunaMetrics , a Google Analytics certified partner and search marketing consultancy. In addition to leading the SEO and PPC departments, Andrew is a GAIQ certified analytics junkie with a special interest in nonprofit marketing.

Analytics 28

Analytics Google Grant Nonprofit 28

NonProfit Hub

OCTOBER 25, 2016

Google Analytics can be overwhelming and confusing, but setting up Goals in your Google Analytics account helps to narrow down what you need to be looking at. Setting Goals in Google Analytics is an easy way to track these conversion metrics on your supporters. Connect with Carol on Twitter or LinkedIn.

Analytics 28

Analytics Goal Conversation Rate 28

Whole Whale

JUNE 21, 2023

Many analytics platforms like Google Analytics, Facebook Web Insights, LinkedIn Website demographics and others show aggregated and anonymized data of website users. Connects the data in Google Analytics network reports with third-party databases of company information.

Track 52

Track Software Donor API 52

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 23, 2011

She set up a private Facebook Group to facilitate our support for the campaign. A few weeks ago, she reported back to the group some of the results of our work with some insights based on Google Analytics charts. Shonali kindly agreed to an interview to share this story more broadly. Click Image to see larger version.

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Analytics Interview Story Phase 99

Care2

JULY 16, 2014

Nonprofits have been able to track gather important data about their audiences interactions with their website via Google Analytics. Twitter has been a bit late to the party, providing very limited data unless you invested in their ad platform. Some people are concerned that Twitter is not what it used to be.

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Track Twitter Analytics Metrics 65

Connection Cafe

APRIL 29, 2011

This post is the first in a monthly series about Google Analytics. If you’re not yet familiar with Google Analytics, it’s a free tool from Google that you can add to your site to give you information about how people are coming to your website and how they behave when they get there.

Analytics 54

Analytics Google Metrics Rate 54

NetWits

JULY 10, 2012

1) Stick to 3 Platforms - Blog / Facebook / Twitter. Based on our research we know that Facebook and Twitter are the top sites used by nonprofits and the social networks with the largest user base. Stick to Facebook and Twitter. Shorten your URL and share it out via Facebook and Twitter. Google Analytics is free.

Social Media 251

Social Media Media Social Slides 251

NonProfit Hub

SEPTEMBER 16, 2014

Andrew Garberson is a guest contributor for Nonprofit Hub and the Manager of Search at LunaMetrics , a Google Analytics certified partner and search marketing consultancy. In addition to leading the SEO and PPC departments, Andrew is a GAIQ certified analytics junkie with a special interest in nonprofit marketing.

Google 55

Google Chicago Nonprofit Search 55

NetWits

MAY 26, 2011

Those who follow me on Twitter , or for whom I’ve helped implement NetCommunity websites, won’t be surprised to find me write about Google Analytics. No wonder than, I am commonly asked; “What are the top web analytics reports and tools every nonprofit should know?&#. Google Analytics Dashboard.

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Report Web Analytics Comparison 251

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 31, 2011

So, in honor our collective Twitter birthdays in October and Halloween, I thought I’d share a few Twitter tools for tracking and learning that are real treats and a few that make your work flow on Twitter efficient for documenting events. I track to learn and improve relationships on Twitter.

Twitter 110

Twitter Tools Learning Measure 110

M+R

APRIL 22, 2021

Email list sizes were up by 3%, Twitter followers increased by 25%, and mobile audiences by 26%. Thanks for reading— let us know on Twitter if you have any questions. Related Links: Google Analytics and Benchmarks: What you need to know. Audiences grew across all digital channels. Sign up for the webinar now. .

Benchmark 90

Benchmark Studies Hunger FAQ 90

M+R

APRIL 29, 2021

Email list sizes were up by 3%, Twitter followers increased by 25%, and mobile audiences by 26%. We have a few fun social media events coming up, so be sure to follow @mrcampaigns on Facebook, Twitter, and Instagram to learn more. Related Links: Google Analytics and Benchmarks: What you need to know.

Benchmark 75

Benchmark Hunger Headline FAQ 75

Bloomerang

DECEMBER 19, 2023

Top feature: Users gain insight into online traffic, transaction times, website visits by device type, and conversion rates with real-time analytics. Google Workspace Platform overview: Google Workspace for Nonprofits is a flexible productivity and communication platform with multiple apps to streamline team collaboration.

Software 88

Software Free Tools Adobe 88

TechImpact

APRIL 23, 2014

Go ahead and Google it.”. The vast majority of web users are using Google to identify which webpages have the information they’re searching for. For the vast majority of this demographic, they will land on your webpage, snoop around for a moment, then return quickly back to Facebook, Twitter, or whichever outlet they were scrolling.

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Generation Websites Social Media Search 234

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 29, 2008

Twitter for me is mostly a listening tool. Is Twitter A Traffic Tool, Not. In Google Analytics I'm closing looking at referrals. This past month, for the first time, Twitter is now the #2 referral of visits to my blog, but only 1/3 of those referrals are from my own tweets. Maybe he'll get on Twitter.

Twitter 74

Twitter Ratio Google Artist 74

Tech Soup

NOVEMBER 9, 2012

In particular, their free reports give you your social audience’s pulse on Twitter, Facebook, YouTube, Google+, and other platforms. Nonprofits get free access to Google Analytics , a robust tool that tracks what turns your audience on or off when they land on your site. Then check out Simply Measured.

Analytics 58

Analytics Tools Social North America 58

Byte Technology

APRIL 15, 2015

If you’ve initiated a Google search anytime recently, you may have noticed a new designation underneath the listed results: “mobile-friendly.” Secondly, see how much mobile traffic is arriving at your website by using Google Analytics.

Search 100

Search Mobile Websites Headline 100

Amy Sample Ward

JUNE 13, 2011

To follow more of the things I find online, you can follow @amysampleward on Twitter (which is just a blog and resource feed), or find me on Delicious (for all kinds of bookmarks). " Official Google Blog: Bringing tech knowledge to nonprofits through the HandsOn Tech Corps – "Community service has always been important to us.

Web 114

Web Norway Russia Mexico 114

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 5, 2009

I've been asking myself how can we leverage the addition of nonprofits and charities on the Twitter Suggested User List? I followed the ant trails to the Chronicle of Philanthropy blog post today asking the question, Should Twitter Recommend More Charities? saying that Twitter was now a “king maker”.

Twitter 95

Twitter Metrics Kiva Charity 95

Tech Soup

NOVEMBER 18, 2014

Web analytics tools gather data that can help nonprofits better engage stakeholders, drive donations, and measure the success of their online presence. Unfortunately, according to a new study by the Nonprofit Times and data analytics firm, Cardinal Path , nonprofits may not be making the most of the data our websites have for us.

Websites 61

Websites Analytics Google Social Media 61

Care2

JANUARY 6, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" This is the most important part of your web analytics.

Analytics 54

Analytics Google Social Media Websites 54

Nonprofit Tech for Good

JULY 14, 2014

Rather, a new media manager’s day is divided into five- or ten-minute intervals—five minutes posting on Facebook, ten minutes creating a Twitter list, twenty minutes creating a Google+ invitation, three minutes posting on Tumblr, two minutes commenting on Instagram, and so on.

Skills 279

Skills Management Media Social Media 279

Whole Whale

SEPTEMBER 22, 2020

Paid: Twitter ads. Twitter offers advertising to target demographics, topics, and geographic areas. We recommend using YouTube ads to prime potential prospecting audiences and then retarget them with donation or lead campaigns through the Google Display Network. In-kind: Google Ad Grant. Send a survey.

Ideas 98

Ideas Donor Work Online 98

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 18, 2014

Last week, I facilitated a mini-innovation lab on measuring impact for grantees of the Google Nonprofit program at the Impact Hub. Or maybe you have a board member who works in the business world and is or has connections to people who work in finance, market research, or analytics.

Data 107

Data Help Measure Analysis 107

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 24, 2011

If we (NPOs) are investing in social media, then we should be measuring it to make sure it drives action – this presentation shows a way for just looking at Twitter using Google Analytics. o Google Analytics is free, as are many other basic analysis tools. Siloed tech/data. Understanding the data.

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Data Measure Analytics NPO 95

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 17, 2008

I've been thinking a lot about the concept of social productivity as it relates to using social media and chewing on a post that Chris Brogan wrote a few days ago called " You Can Do Your Job Without Twitter." What caught my eye was his diagram of how one might use a collection of google apps to for social media listening.

Social Media 87

Social Media Product Google Social 87

Amy Sample Ward

AUGUST 23, 2011

To follow more of the things I find online, you can follow @amysampleward on Twitter (which is just a blog and resource feed), or find me on Delicious (for all kinds of bookmarks). He's a regular blogger on the Lithosphere's Building Community blog and previously wrote in the Analytic Science blog. 'What

Web 135

Web New York City Detroit Map 135

Nonprofit Tech for Good

APRIL 3, 2022

Facebook , Reddit , LinkedIn , and Twitter have great options. Spend two hours googling “creative fundraising ideas” to get inspired. Sort through online organizational data (Google analytics, email open rates) to see if there are insights, trends, and patterns that could be used to improve operations.

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Fundraising Mail Law Donation 343