TechImpact

MARCH 25, 2014

Having a tough time tracking the analytic behind your last fundraising campaign? Nonprofits know it’s a good idea to track their analytic, but its the next step they often have trouble with, knowing what to look for in those numbers and how to make sense of them. You’re not alone. Let us know in the comment section below.

Stats 252

Stats Analytics Track Google 252

TechImpact

APRIL 23, 2014

You’ve invested in it, consistently update the content, post to your blog, and market events through your website. So, of course you want people to see all that great content. Social media is a less used, but no less important, means of generating web traffic. Use this information to adapt your content to meet their needs.

Generation 234

Generation Websites Social Media Search 234

Bloomerang

NOVEMBER 12, 2021

Today’s question comes from a nonprofit employee who wants advice on whether or not it’s worth it to invest in digital analytics tools. . They want us to invest in digital analytics tools to measure our efforts, but I’m not really sure what this will tell us. The road to digital analytics maturity.

Analytics 109

Analytics Digital Tools Measure 109

Association Analytics

FEBRUARY 20, 2024

Besides facing competition from free online sources of continuing education and mentorship, it can also be a challenge for associations to communicate their value, especially when it comes to younger generations. Will you send them additional content resources? Yet, today’s consumers are no stranger to the membership model.

Create 169

Create Strategy Associations Registration 169

DNL OmniMedia

MAY 25, 2022

But before you can capitalize on the information stored in your CRM or other nonprofit software, you need to know exactly what analytics to track in the first place. This includes assisting with nonprofit analytics! Definition of Data Analytics for Nonprofits. 4 Types of Data Analytics. Web Analytics.

Analytics 52

Analytics Org Adwords Metrics 52

.orgSource

APRIL 29, 2024

Generative AI is not a gift that lends itself to neat packaging. What should every CEO know about generative AI? You can purchase this skill on a variety of levels from a chatbot for your website to a virtual assistant or a data analytics application. How many articles about AI have you read? Let me begin with a disclaimer.

Learning 221

Learning Brain Associations Training 221

Whole Whale

NOVEMBER 23, 2022

There are a lot of different analytics dashboards out there, so it can be tough to know which one is right for your nonprofit. To help you decide, here are four things to look for in an analytics dashboard: . About Company : Created by Google started out as part of the enterprise Google Analytics 360 suite. Website : [link].

Analytics 52

Analytics Tools Wikipedia Track 52

Whole Whale

MAY 2, 2024

Have your interns take the Whole Whale Be Your Own Social Media Guru course to better understand the theory and analytics behind major platforms. Social media analytics report Have your intern review the past year of posts and data from your major platforms. Bonus, have interns take the Whole Whale content marketing and SEO course.

International 97

International Program Ideas Data 97

.orgSource

JULY 25, 2023

Content optimization—Assess keyword density, title tag length (The length of the title that is displayed in search engine results.), and meta descriptions (Html summaries of page contents.) ChatGPT and Bard, its Google counterpart, can explain the ins and outs of SEO and generate a list of plausible keywords.

Team 221

Team Marketing Build Analysis 221

Media Cause

FEBRUARY 28, 2022

Here are some options that come top of mind: Social Media: Cons: Generally limited in the amount of content you can fit in a post. Can link to more in-depth content. Can push to more in-depth content. The more engaging your content, the larger of a request you can make. Can get lost in the mess of an inbox. .

Content 105

Content Test Student Audience 105

Bloomerang

AUGUST 2, 2021

Mastering relevant content marketing. Mastering an analytic approach to strategy and planning. Master relevant content marketing. That means that you must work to make relevant content marketing more readily accessible to your constituents. . Make your content something with which they’ll want to engage.

Content 126

Content Marketing Strategy Fundraising 126

Forum One

NOVEMBER 15, 2022

If your organization requires the translation of content to languages other than English, it means that your audience is multicultural, multilingual, and diverse. Translating content from English to any other language presents challenges that go beyond the selection of accurate words. Understand your multicultural audiences.

Content 59

Content Strategy Develop Language 59

AccelEvents

JANUARY 30, 2022

A virtual, in-person, and hybrid event can all be used in generating leads. How do events help with generating leads? Lead generation only works appropriately with the proper data collection and analytics. Setting up your event management software for lead generation. So how exactly does this happen? .

Generation 52

Generation Registration ROI Stream 52

.orgSource

OCTOBER 31, 2023

Sponsored by Multiview What’s all the hype about generative AI? Get acquainted with customer analytics, a process that provides more accurate insight into what your members really want. Sponsored by Association Analytics Our customer experience could use help. But I’m not sure our AMS is up to the task.

Sponsor 275

Sponsor Associations Law Hype 275

Nonprofit Tech for Good

APRIL 10, 2022

It’s a social network that requires a lot of time and content, but more importantly, a social media manager who enjoys being active on Twitter and understands Twitter’s extensive toolset. 3) Tweet content that inspires engagement. To get engagement on Twitter, you need to tweet the right kind of content.

Twitter 350

Twitter Practice Social Media Nonprofit 350

Association Analytics

SEPTEMBER 8, 2022

In general, members were certainly shifting to more online products and services, such as virtual conferences or online classes. These may have not been a big revenue generator for you, but they provided a much needed connection for your members and delivered value to them. Content contributors. No two members are alike.

Data 169

Data Associations Product Stream 169

Nimble AMS

JULY 18, 2023

Personalization is becoming more context-aware, taking into account factors such as location, device type, time of day, and user intent to deliver relevant and customized content. User-generated personalization. Hyper-personalization. Omni-channel personalization. Privacy-conscious personalization. Social media integration.

Associations 130

Associations Personal Trend Experiment 130

Nonprofit Tech for Good

AUGUST 9, 2021

Though increasingly rare to find an auto-generated, unclaimed page, they do exist. That said, it’s important to understand that the type of content that performs best on LinkedIn is a bit different than Facebook and more similar to Twitter. Curated content relevant to your mission. 3) Monitor your LinkedIn Analytics.

Linkedin 362

Linkedin Practice Social Media Sponsor 362

Nonprofit Tech for Good

MAY 13, 2022

Whenever you see this juicy URL (in your case, filled with awesome information relating to your charity), the UTMs help your analytics tool identify and group this traffic. Content (utm_content). You can also find UTM data in Google Analytics. Before you know it, you’ll be an expert in non profit analytics.

Donor 285

Donor Track Campaign Facebook 285

Connection Cafe

APRIL 7, 2020

Google Analytics can seem daunting, especially for the smaller marketing team or the marketer with limited digital chops. Or perhaps you’re a seasoned Google Analytics pro who just needs a little validation right now. After all, your website is your biggest body of content. What are Google Analytics goals? Email sign-ups.

Analytics 35

Analytics Google Goal Track 35

Nimble AMS

FEBRUARY 16, 2022

Predictive analytics allows organizations to create deeper relationships with people by predicting their interests and behaviors, and providing them with timely, relevant content and offers that boost engagement and lead to greater sales and loyalty. predictive analytics?and Take the next step toward generating non-dues revenue.

Associations 133

Associations Strategy Registration Analytics 133

Care2

MARCH 5, 2024

As BWF explains , AI fundraising use cases range from nonprofit content generation to predictive donor analytics to prospect identification. Introducing AI into your charitable or nonprofit organization's fundraising process can allow for greater efficiency and ultimately maximize your results.

Fundraising 41

Fundraising Analytics Nonprofit Industry 41

Whole Whale

FEBRUARY 9, 2024

Before we get to tips, it is important to note that the biggest change to search is here with Search Generated Experience (SGE). Research What People Are Looking For (not just what you have) When we start creating our websites, we think about the content that we already have. More on content marketing here. Take the Course 5.

Strategy 98

Strategy Tips Google Search 98

Nonprofit Tech for Good

OCTOBER 22, 2020

She provides proven fundraising strategies, tactics, and tools including coaching, training, and content for fundraising success. Consider these options when thinking about how to acquire donors for our nonprofit organization: 1) Use Google Analytics to determine how many visitors you have to your website.

Social Media 353

Social Media Donor Media Social 353

Qgiv

FEBRUARY 20, 2024

The three main types of AI you should know about: Generative AI are programs that can use your input to create new content, from images to texts to music. One of the most popular generative AI programs is ChatGPT, which aims to provide human-like responses. There are various approaches to AI that each serve different purposes.

Fundraising 97

Fundraising Nonprofit Analysis Donor 97

Care2

JANUARY 7, 2013

Every nonprofit knows that good content is king. If you think your website is filled with outdated and boring content, you may be questioning how well you are engaging your activists and donors. Heck, even if you think you have awesome content, you are probably asking yourself the same the question.

Metrics 71

Metrics Content Track Analytics 71

Nonprofit Tech for Good

MAY 8, 2019

HSNY’s website now also targets individuals looking for hunger-relief services for themselves and their families, and offers content that reflects this shift, such as a SNAP pre-screening tool. Similarly, we’ve seen the coming and going of content management systems (CMSs) over the years. The web is always changing. And so it goes.

Online 241

Online Hunger Metrics Drupal 241

ASU Lodestar Center

JUNE 1, 2022

The 2018 Global Trends in Giving Report shows that, regardless of generation, online is now the preferred channel for donations. AI analytics. AI analytics is a description of a type of machine learning that mines insights within a dataset. AI analytics automates much of what a data analyst would do. Sentiment analysis.

Fundraising 98

Fundraising Analytics Analysis Nonprofit 98

sgEngage

JANUARY 30, 2024

You may be most familiar with generative AI tools like ChatGPT, Bard, and DALL-E. These solutions leverage predictive analytics to help anticipate future donor actions. Here are three strategies to leverage generative and data processing AI solutions to boost donor engagement: 1.

Tools 86

Tools Donor Fundraising Survey 86

Nonprofit Tech for Good

DECEMBER 13, 2018

By Katy Teson , a content strategist at Wired Impact , an organization seeking to make powerful websites something all nonprofits can afford. Having access to Google Analytics for your website is key to getting to the roots of the problem. Most generations of donors are now comfortable making donations on a nonprofit’s website.

Websites 246

Websites Nonprofit Guidelines Phone 246

sgEngage

APRIL 19, 2023

The Analytics team at Blackbaud has been playing around with ChatGPT over the past few months and we thought it might be helpful to share our observations. The initial wave of generative-AI examples in the art, music, and written composition spaces has generated a lot of interest within the technology sector. Is it just a fad?

Model 71

Model Italy Test Generation 71

Media Cause

OCTOBER 11, 2023

However, if you struggle to engage with a younger audience, TikTok presents a new and exciting way to showcase your cause to this next generation of donors. It has three main components: account management, advanced analytics, and promoted hashtags (more on these capabilities later). What Is TikTok for Good?

Marketing 59

Marketing Fundraising Social Media Video 59

Nimble AMS

APRIL 29, 2023

Consider an AMS that leverages artificial intelligence (AI) and predictive analytics to customize the member experience. Based on past member behavior, your association can personalize the member experience by offering career insights, customized association events, learning materials, and learning content. Download now

ROI 105

ROI Technology Time Associations 105

sgEngage

JUNE 22, 2021

Data obtained from user interviews can be used to develop Audience Personas , to help guide design and content creation for your website/emails and to get ideas for improving events. Google Analytics Data Review. Assuming you have Google Analytics running on your website, you have tons of data (maybe too much!) A/B Testing.

Method 75

Method Research Test Analytics 75

Media Cause

FEBRUARY 12, 2024

The world of social media is constantly evolving, and understanding social SEO is imperative for your nonprofit to make the most of organic content. Organic social is considered free, non-paid content created, uploaded, and shared within social platforms such as Facebook, X (formerly Twitter), Instagram, and YouTube.

Search 59

Search Alternative Social Social Media 59

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 22, 2011

There are so social media analytic tools to measure social media and other emerging technologies, that we’ve created a new genre of Shiny Objective Syndrome — Data Puking disorder. A simple online survey. Surveys can help get data to form a baseline, benchmark, or inform strategy. Front of House team. Museum Management.

Social Media 95

Social Media Analytics Tools Media 95

Media Cause

NOVEMBER 15, 2022

While they are most commonly utilized within Google Analytics ( soon to be GA4 ), you can also apply these parameters in many other marketing platforms, such as Hubspot. At the most basic level, Google Analytics tracks sources automatically through referral tagging for specific websites. How does UTM Tracking Work?

Guidelines 52

Guidelines Track Practice Analytics 52