Whole Whale

SEPTEMBER 8, 2023

Repeat what works – Keep using effective stories, calls to action, and emotional appeals. This engineering insight became his headline: “At 60 miles an hour the loudest noise in a Rolls-Royce comes from the electric clock.” Personal stories, donor benefits, time sensitivity? Passionate explaining of impact?

Lesson 59

Lesson Fundraising Digital Test 59

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 15, 2011

The steps include reading, commenting, and sharing stories of personal behavior change. For example, they know from their survey research, real-time monitoring, and content analysis of comments on their posts that a lot of people care deeply about environment issues, but don’t self-identify as “environmentalists.” Source: grist.

Measure 97

Measure Policy Social Media Green 97

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 9, 2007

Quantitatively, that's worth quite a bit as no one has been able to calculate this metric so thoroughly before. Justin The metric boils down to cost per action as applied to advocacy or outreach (branding, education, etc) campaigns. I would love to see more success stories -- post 'em here ! Job well done!

Albania 50

Albania ROI Social Network Remix 50

Care2

JULY 26, 2007

Need some metrics guidelines? Quantitatively, thats worth quite a bit as no one has been able to calculate this metric so thoroughly before. The metric boils down to cost per action as applied to advocacy or outreach (branding, education, etc) campaigns. It works sort of like an online mortgage calculator. Job well done!

Social Network 74

Social Network ROI Social Media Network 74

Care2

JULY 17, 2007

Need some metrics guidelines? Quantitatively, thats worth quite a bit as no one has been able to calculate this metric so thoroughly before. The metric boils down to cost per action as applied to advocacy or outreach (branding, education, etc) campaigns. It works sort of like an online mortgage calculator. Job well done!

Social Network 74

Social Network ROI Social Media Network 74

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 27, 2007

" I would appreciate any suggestions, improvements, pointers to other resources or if your organization has a story to tell about web analytics. Or they might have some understanding of metrics and have gone as far as setting up a free google analytics account, but are not sure what to do next. Possible Working Titles: 1.

Screencast 50

Screencast Analytics Measure Web 50

Care2

FEBRUARY 3, 2008

Need some metrics guidelines? Quantitatively, thats worth quite a bit as no one has been able to calculate this metric so thoroughly before. The metric boils down to cost per action as applied to advocacy or outreach (branding, education, etc) campaigns. It works sort of like an online mortgage calculator. Job well done!

ROI 53

ROI Social Network Social Media Advocacy 53