Nonprofits Source

JULY 27, 2017

In chapter 2, we’re going to break down the process and show you step-by-step how to: Build topic authority and trust for search engine rankings. Map content to keywords for big SEO wins. Map content to keywords for big SEO wins. What Is Cornerstone Content And How Do You Create It? Digital Marketing Plan Chapters.

Marketing 88

Marketing Strategy Online Chapter 88

Bloomerang

JULY 19, 2021

We cross a “divide… ACTION POINT: Next time you hear colleagues pounding the table for something that is clearly yesterday’s news, find a way to tell them they need to wake up and smell the coffee.”. – Peter Drucker. I was recently asked what I saw as a change or trend on the fundraising horizon. So I’d say the pace of change is accelerating. .

Digital 95

Digital Marketing Fundraising Strategy 95

Nonprofits Source

JULY 27, 2017

In chapter 2, we’re going to break down a content marketing strategy that will: Build topic authority and trust for search engine rankings. Map content to keywords for big SEO wins. Chapter 2: Content Marketing Strategy. Creating A Content Marketing Strategy. Research existing keyword opportunities.

Content 45

Content Examples Marketing Strategy 45

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 8, 2009

You need to pick the right hard data points, or metrics, that will help you harvest insights and improve your blog. Analyzing your blog content First, you need to set overall goals for your blog and understand your audience. Analyzing your blog content First, you need to set overall goals for your blog and understand your audience.

Measure 95

Measure Tips Metrics Bookmarking 95

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 19, 2007

I'm doing a session at Boston podcamp called the Social Media Metrics/ROI Game. I'm slightly out of my comfort zone here because I've only been following this topic closely for a short time, although I have co-authored a guide for nonprofits on technology evaluation and ROI. UPDATE: The presentation slides and wikispace is here.

Metrics 56

Metrics Social Media Media ROI 56

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 17, 2011

” It was always a terrific conversation starter with nonprofit techies because knowing the right tool for the job is important. As I’ve been working on “ Measuring the Networked Nonprofit ” with co-author KD Paine, we’ve come to the chapter on measurement tools. Why is that so hard? One place to look).

Measure 115

Measure Social Media Tools Media 115

Amy Sample Ward

FEBRUARY 24, 2011

Yesterday, I had the huge honor and pleasure to present the keynote at the Minnesota Council of Nonprofits ‘ NPTech Conference, eStrategy in an iWorld. It was a terrific conference, with people from all areas of the state and all areas of the sector. If you have other questions, or other ideas, please share them! So let’s dive in!

Slides 213

Slides Nptech Digital Case Study 213

Beth's Blog: How Nonprofits Can Use Social Media

MAY 16, 2007

Kevin Gamble left me a comment on a google analytics post that the " Depth of Visit Report " was one of the best metrics (coupled with referring source) for understanding visitor behavior on his university's web site. Our mantra has been (and will continue to be) that each page of content. via Kevin Gamble (see larger here ).

Measure 50

Measure Social Media Tools Technorati 50

Bloomerang

JULY 31, 2021

Whether you are new to grants, and re-evaluating how your organization seeks out grant funding, Rachel Werner will go through what you need to know to become more grant ready. So if you have to leave early or just want to review the content, don’t worry, we’ll get all that good stuff in your hands. Rachel: Mm-hmm.

Grant 114

Grant Build Video Strategy 114

Nonprofits Source

OCTOBER 11, 2017

Do you have a digital marketing process in place to manage your content, social, email, and engagement activities? In this article, I’m going to share a strategic marketing process that, when followed, will help you create content your audience will love. I know at times it may feel like a lot to juggle.

Process 98

Process Content Digital Marketing 98