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Nonprofit Analytics: Overview and 13 Analytics for Your Org

DNL OmniMedia

Your nonprofit website is a major source of online donations as well as other engagement opportunities, from volunteer registrations to digital advocacy actions and much more. Advocacy actions. Your organization should measure how many gifts are coming in online versus other offline channels, such as direct mail or in-person events.

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Real-Time Web Social Action Events: Blurring the Offline/Online Distinction?

Beth's Blog: How Nonprofits Can Use Social Media

My guess is as we enter 2010, might we see the invention of Real Time Web fundraising events As more nonprofit explore the possibilities of location-based social networks and fundraising , the distinctions between online/offline fundraising will melt away. It's real time and location based social networks are also impacting advocacy.

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Road Trip! Fundraising, Advocacy, Community Building, Storytelling and Recruitment on the Road.

Care2

We so often focus on learning from innovative online campaigns that we miss out on opportunities to integrate offline cause communities and grassroots advocacy. Building buzz and press for an advocacy action. The road trippers also made stops for advocacy events in Boston and New York before concluding in Washington DC.

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Great reads from around the web on July 29th

Amy Sample Ward

." Q&A: A West Point for Community Organizing – Walking Distance – GOOD – "Since its first boot camp in 2006 the New Organizing Institute has trained more than 700 organizers across the country in leveraging online tools to generate offline action. " Where does Social Media belong on the Org Chart?

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Online 3rd Party Fundraising Done Right

Connection Cafe

Traditionally, most orgs have only provided support to these types of events using offline channels alone. Typically, the fundraising group signs an agreement, gets permission to use the org’s name/logo in promotional materials and maybe if the event is large enough, maybe a staffer would show up to accept the large check.

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Cultivate, Educate or Activate? Converting Subscribers to Donors - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) " Me too! com , Inc.

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Social Media for Good and Evil, Strong and Weak Ties, Online/Offline,and Orgs and Networks

Beth's Blog: How Nonprofits Can Use Social Media

In addition, all of the successful social efforts in the connected age happen both online and on land – see Moms Rising’s onesie campaign , Surfrider’s advocacy efforts , the Humane Society’s Spay Day efforts on Facebook and on land. She Jillian York’s critique. We have a good deal in common, even if we live hundreds of miles apart.

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