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[Book Interview] Nonprofit Example of Social Media Excellence: The Humane Society of the United States

Nonprofit Tech for Good

I identified a trend forming with social networking, and set up our very first profile. What social media tools are you currently utilizing? We don’t use it like we use Facebook, for advocacy, fundraising, and relationship building. We’ve done so many things in social media that flopped. Please summarize your ROI.

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[Book Interview] Nonprofit Example of Social Media Excellence: Pancreatic Cancer Action Network

Nonprofit Tech for Good

The tools I am currently using are Facebook, two Twitter accounts (one for National messaging via @PanCAN and one specifically for advocacy efforts via @Advocate4PanCAN), YouTube, LinkedIn, MySpace and Delicious. Who maintains your social media campaigns? Are they paid, full-time, part-time? I track the ROI a few ways. (1)

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How Nonprofits Can Use Behavioral Science to Engage Supporters on Social Media

Nonprofit Tech for Good

By Michelle Chen is an independent scholar with a PhD in mass communications with a focus on advocacy, activism and social change. While social media is now a common part of every nonprofit’s communication strategy, a common sentiment is that interacting on social media is a poor substitute to in-person interactions.

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[Book Interview] Nonprofit Example of Social Media Excellence: Big Cat Rescue

Nonprofit Tech for Good

We have 325 social media sites that we post to regularly, but in addition to all of the ones that everyone knows about, two of the most effective are Posterous and TrafficGeyser because we can post once to these accounts and they syndicate out to hundreds of article, podcast, blog, video and photo sites at once. The site currently has 1.6

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Can Social Network Analysis Improve Your Social Media Strategy?

Beth's Blog: How Nonprofits Can Use Social Media

One of the topics was “How to understand social networks through social network analysis and mapping techniques.&# I thought I’d expand on it here. The above visual is a social network. Each dot represents a person or in network jargon, a node. Source: Monitor Institute.

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Deanna Zandt: Share This! How You Will Change the World with Social Networking

Have Fun - Do Good

How You Will Change the World with Social Networking Deanna Zandt is a media technologist and the author of Share This! How You Will Change the World with Social Networking. She is a consultant to progressive media and advocacy organizations. Deanna Zandt, author, Share This!

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Innovation: Clay Shirky Interview & NetSquared Challenges

Amy Sample Ward

The Human Rights Center is sponsoring a challenge to encourage innovations for applying mobile technologies for human rights investigations and advocacy. Any Web enabled device can become a place to connect with actions: your iPhone, news sites and blogs, Facebook & other social networks, or even in your own Web site!