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Case Study: M+R Walks Us Through Testing an Email Fundraising Campaign from Oxfam America

NTEN

[Editor's note: The following is an excerpt of a case study in the March 2011 issue of NTEN:Change. With that in mind, we tested Oxfam’s standard donation page – with its seven-level ask string – against a donation page that replaced the ask string with an empty box for donors to type in their gift amount.

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Presentation: Making Advocacy Pay

Care2

What does online advocacy have to do with online fundraising? During the webinar, these all-stars from the the nonprofit sector discussed strategies, tactics, and case studies that showed how organizations who used advocacy successfully for list growth and engagement also raised more much more money online.

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Webinar: Making Advocacy Pay

Care2

Are you looking for a way to engage your donors without always asking for a donation? This free webinar will talk about the relationship between advocacy and fundraising, how organizations are using advocacy successfully for list growth and engagement, and show you valuable case studies from successful organizations.

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A Valentine's Day A/B Test Case Study in Action

Care2

Some discoveries we’ve made historically include: People on lists we’ve acquired seem more willing to buy something than to give a cash donation. For two years the marketing team has experimented with featuring e-retail at various points during the calendar year, or with various audiences. Also, marine mammal socks are cool.).

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Scout Quest webinar follow-up: RAD results, cool new features, and more!

M+R

No worries, we have the scoop for you right here: Get the full webinar recording here — a fast-moving hour with the basics, what’s new, a great case study, and a certain amount of -quest- puns (and quest-ions too). . Did you miss our webinar about our different-kind-of-co-op, Scout Quest? Have a question? Just not sure? Email us here!

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Tapping Small and Local Donors on Twitter: A Girls Inc. Case Study - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) We received 44 online donations in all.

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CASE STUDY: Marine Conservation Group Wins Victory with Care2 - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Copyright © 2008, Care2.com