Nonprofit Tech for Good

APRIL 10, 2022

1) Set up your nonprofit’s Twitter Profile to maximize followers. Before you follow any account, ensure that your profile is complete with (1) a well-designed profile photo and header image; (2) a bio that expresses clearly your organization’s mission; and (3) a link to your website. Upload powerful photos and videos.

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Twitter Practice Social Media Nonprofit 350

EveryAction

JULY 3, 2023

Which strategies have worked well to keep donors engaged with your mission? Are there any gaps in your current digital fundraising and engagement strategy? If there’s one thing we’ve learned over the past few years, it’s that digital-centric strategies have proven to have many benefits and are here to stay.

Virtual 190

Virtual Site Support Fundraising 190

Nonprofit Tech for Good

JULY 1, 2020

By Michelle Chen is an independent scholar with a PhD in mass communications with a focus on advocacy, activism and social change. While social media is now a common part of every nonprofit’s communication strategy, a common sentiment is that interacting on social media is a poor substitute to in-person interactions.

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Social Media Support Media Social 325

Media Cause

FEBRUARY 27, 2024

Explore Media Cause experts’ top five communication tips to consider as you roll out your advocacy , fundraising , and engagement strategies during an election year. This year’s calendar requires careful planning and timing based on your organization, issue area, and advocacy, fundraising, and campaign activations.

Communication 59

Communication Support Calendar Advocacy 59

Nimble AMS

NOVEMBER 30, 2022

To p rioritize your members, you’ll need to implement a member-centric strategy. Worked in advocacy efforts? . Contributed to your fundraising campaigns? . Were more members involved in advocacy efforts? Leverage Nimble Create to create branded, personalized member content to enhance your annual reporting process.

Report 106

Report Tips Associations Advocacy 106

Bloomerang

AUGUST 28, 2023

Foster more genuine donor stewardship: Your CRM software can level up your donor appreciation strategy, helping you track donors’ preferred communication platforms and ways they like to be recognized for their support. Use the data in your donor profiles to create donor segments, which are groups of donors who share similar characteristics.

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Profile Software Nonprofit Donor 92

NonProfit Hub

DECEMBER 13, 2019

As you can see, donor retention is a key part of any nonprofit’s organization strategy. In order to effectively retain more donors, your nonprofit must consider strategies to achieve three main objectives. Luckily, we’ve already compiled a list of strategies to help your nonprofit achieve these goals. Advocacy actions.

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Retention Effective Donor Strategy 56

Nonprofits Source

NOVEMBER 7, 2023

Just like identifying an ideal donor profile is useful for fundraising, your social media presence should cater to your defined target audience. From there, you can curate a strategy to target a defined supporter group. Use your logo as your profile picture. Share your thoughts on recent events.

Social Media 52

Social Media Media Build Social 52

The Modern Nonprofit

MARCH 2, 2021

With that in mind, it’s time to start thinking about your millennial engagement strategy. They have multiple social media profiles and check their phones frequently. They do pretty much everything online – from dating and movies to advocacy. This is the generation that invented Facebook.

Causes 124

Causes Support Volunteer Generation 124

DNL OmniMedia

DECEMBER 13, 2021

Equipped with supporter profiles and a log of all interactions, your nonprofit can craft a strategic plan for stewarding its audience members toward a desired next step– such as making a larger donation or signing up to attend an upcoming event. Fundraising campaign management. Marketing campaign management.

Blackbaud 52

Blackbaud Nonprofit Summary Comparison 52

EveryAction

MARCH 29, 2023

From our friends at Media Cause If you are an organization that does advocacy—particularly if you’re wondering how to grow your supporter base and build more people power to achieve your purpose—then this is the blog for you. Why are they the people who can be most impactful in this campaign? Where are they?

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Audience Advocacy Channel Mind 177

DipJar

JUNE 20, 2023

Diversifying your revenue streams requires optimizing your fundraising campaign types and strategies. Marketing strategy Your marketing approach can also benefit from a strategic analysis. Noting your strengths allows you to identify the aspects of your strategy that are working and should be maintained in future planning.

Analysis 52

Analysis Guide Nonprofit Retention 52

The Science Behind Engaging your Supporters

SEPTEMBER 24, 2018

Thousands of nonprofits use EveryAction every day to raise money, manage offline fundraising through pledges and grants, send emails, run nonprofit digital advocacy campaigns, and so much more. Utilize a sophisticated online advocacy platform. Does your nonprofit run non-partisan civic engagement campaigns?

Advocacy 88

Advocacy Offline Gartner Nonprofit 88

DipJar

FEBRUARY 2, 2023

If your organization struggles to boost fundraising each year (or is seeing a decline in overall donations), it can be hard to know how to improve your fundraising strategy. For most nonprofits, it helps to go back to the starting point: your fundraising appeal. Target the right communication channels. Target the right communication channels.

Fundraising 52

Fundraising Channel Files Data 52

NTEN

MARCH 11, 2010

Session: Bringing Community Organizing Into Online Campaigns. I believe that nonprofit organizations should begin to plan now for how they will utilize the mobile web for good (such as smartphone apps, mobile text campaigns, mobile fundraising strategy, and so much more). Speaker: Debra Askanase, Community Organizing 2.0.

Campaign 73

Campaign Community Question Organization 73

The Science Behind Engaging your Supporters

SEPTEMBER 12, 2018

Across America, Hispanic and Latino organizations are leading the way in every realm, including advocacy, education, healthcare, and social services. Their work focuses on building a pipeline meant to serve and empower our community, consisting of three parts: civic engagement, issue advocacy, and leadership development.

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Organization United States National America 89

DNL OmniMedia

FEBRUARY 25, 2023

Technical strategy development. With our DNL+ offering, we also provide ongoing support that includes additional training sessions, website monitoring, and bi-annual reports to help guide your nonprofit’s technology strategy. Website design and development services. Fundraising products for Luminate Online.

Blackbaud 52

Blackbaud Integration Nonprofit Platform 52

Connection Cafe

JANUARY 7, 2021

While lapsed donors are inevitable, there are strategies you can use to both reacquire them and prevent attrition in the first place. Listen in to hear them talk about how to identify those donors most likely to re-engage and the steps to take to create a successful win-back strategy. How to calculate donor attrition.

Podcast 49

Podcast Donor Sample Rate 49

Connection Cafe

MARCH 5, 2019

Learn more about grassroots campaigns and other innovative ways to fundraise faster in Blackbaud’s free webinar series “Tide-Turning Tips for Forward-Thinking Fundraisers.” These campaigns remain so close to my heart, because they gave me my start as a philanthropist. Register today ! Today we are raising almost $1.5 Urgency/Goal.

Campaign 24

Campaign Chapter Social Media Student 24

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 7, 2010

What is Your Nonprofit’s Holiday Content Strategy for Facebook? This post is how we could translate some of these tactics to nonprofit social media strategies. It’s a brilliant strategy; use the fact that people love a deal to grow your base on social networks. What is your nonprofit’s holiday content strategy for Facebook?

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Content Facebook Strategy United States 104

Media Cause

JUNE 28, 2022

As we move further into 2022, your nonprofit is likely making moves to advance your fundraising strategy for this year. Add social media sharing buttons to your form so supporters can promote it on their social media profiles. . In his role, Craig serves thousands of nonprofits and advocacy organizations across the U.S.

Donation 52

Donation Giving Database Gift 52

Care2

SEPTEMBER 29, 2010

As Frogloop has said before, the most successful nonprofit campaigns, utilize several tools and mediums at their disposal to build movements that make an impact. Garth Moore, of 1Sky discussed how the organization first started planning to grow their social networking presence strategically.

Social Media 61

Social Media Integration Strategy Media 61

Top Nonprofits

DECEMBER 6, 2021

And forming those relationships requires thought-out strategies and a will to succeed with engaging your donors, especially when you can’t interact face-to-face. Your online donation form is the foundation of your digital fundraising strategy. Sometimes the best fundraising strategies for nonprofits don’t deal with asking for funds.

Donor 52

Donor Management Virtual Newsletter 52

DNL OmniMedia

MARCH 13, 2023

We’ll walk through some of the most important database management strategies, starting with why you should start using data management software. For example, you could filter your donors by which advocacy campaigns they supported in the past by referencing the petitions a donor previously signed. Use data management software.

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Data Management Database Software 52

Care2

SEPTEMBER 10, 2011

To do this effectively though, nonprofit campaigners need to truly understand data by segmenting their current list and tracking and segmenting new supporters. For example, your fundraising email list versus your Facebook page versus your direct mail—three different channels translates to three different communication tactics.

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Channel Data Strategy Tips 63

Get Fully Funded

JANUARY 4, 2023

It is a key piece of your organization’s strategy and should support your mission and goals. For example, one CRM might have a specialized email builder, allowing nonprofits to design communication campaigns fully within their CRM. Your nonprofit’s CRM is the centerpiece of your technology stack and will dictate how your team operates.

Organization 64

Organization Consultant Application Integration 64

Care2

SEPTEMBER 10, 2011

To do this effectively though, nonprofit campaigners need to truly understand data by segmenting their current list and tracking and segmenting new supporters. For example, your fundraising email list versus your Facebook page versus your direct mail—three different channels translates to three different communication tactics.

Channel 59

Channel Data Strategy Tips 59

Care2

JULY 26, 2011

The customer's choice is the result of a number of diverse factors -- from a recent ad campaign to the product’s orientation on the shelf -- but the customer’s act of choosing shows how it all comes together (or doesn't).

Strategy 68

Strategy Review Movie Chapter 68

Everyaction

MAY 24, 2018

Open rates, fundraising click-through rates and page completion rates for both fundraising and advocacy all went down. To compensate for these changes in individual behavior, digital campaigners have had to up their testing and innovating game to new levels, and bite the bullet and send more email than ever before.

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Benchmark Digital Trend Report 62

Connection Cafe

JULY 5, 2017

They seek advice from experts who tell them that they need to “engage” more, or have more “engaging” content, or build more “engagement” strategies. It has been described as the ladder of engagement, and has been used to famous effect by the Obama campaign in 2012. Throw a link to their social media profile or website.

Websites 37

Websites Strategy Content Nonprofit 37

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 19, 2013

Long Live Strategy.” Argues for engaging in adaptive strategy given the data rich and rapidly changing environment for solving complex social problems. Patricia Patrizi, Elizabeth Heidi Thompson, Julia Coffman, and Tanya Beer, “ Eyes Wide Open: Learning as Strategy Under Conditions of Complexity and Uncertainty.” Disaster work.

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Social Media Channel Data Media 100

Connection Cafe

FEBRUARY 24, 2016

There’s a flurry of conversation happening about the issues your organization works on that can move the needle on your campaign. Impact conversations that are relevant to your campaign. It’s critical that organizations understand how, and if, their supporters are talking about their campaigns and issue areas. But it’s all good.

Influence 20

Influence Conversation Campaign Yemen 20

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 29, 2007

In April, I blogged about HSUS "Stop Canada's Cruel Seal Hunt" campaign over at blogher and my blog and last December on my blog as part of a roundup of articles on using social networking spaces for campaigns. tools for online advocacy. Tell me about the Stop Canada's Cruel Seal Hunt campaign? Sunny (the seal).

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Social Network Campaign Site Myspace 50

M+R

NOVEMBER 3, 2021

There are big moments like oral argument and Decision Day to plan for, media strategies to design and execute, spokespeople to find and train, and rallies to organize. Consider ensuring board members, major donors, and other high-profile surrogates in your network are getting updated messaging regularly. Get in the media mix.

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Issue Media Calendar Comparison 85

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 25, 2012

Remember last September when Facebook announced all those changes to individual profiles, including the timeline? One of the changes was that your friends and fans can do more than “Like” or “Comment” on Facebook. Support a campaign: “David is growing a mustache for Movember”. Source: developers.facebook.com via Beth on Pinterest.

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Music Facebook Nonprofit Action 114

Neon CRM

JULY 21, 2023

Determining strategy for a nonprofit involves a little bit (or a lot) of everything. The more your board knows about the strategy and progress of your various fundraising campaigns, the better guidance they can provide. This is one area where it’s better for a board to be involved in the details.

Nonprofit 52

Nonprofit Government Roles Review 52

Care2

JUNE 19, 2012

How would you improve your email and social fundraising, advocacy, event and public relations campaigns if you had a strong understanding of what your supporters are doing across the Web? In this webinar you will learn how to: Socially profile your email audience. Sign for our Expert Webinar on THURSDAY, JUNE 28 at 2PM ET.

Social Media 62

Social Media Integration Media Social 62