EveryAction

JUNE 21, 2023

In this blog, we’ll explore a few key types of advocacy that help organizations drive positive change; tactics that unite and activate supporters; and technology to make this important work more effective and efficient. This is where issue awareness comes in.

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Nonprofit Tech for Good

JULY 30, 2023

Here’s why storytelling is so vital: 1) Creating an Emotional Connection: Stories have the power to evoke emotions and connect with audiences on a personal level. Whether it’s a call to donate, volunteer, or spread the word, compelling narratives motivate people to actively engage with you, further fueling impact and reputation.

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Nonprofit Tech for Good

MARCH 21, 2019

Use social fundraising as a way to spread awareness. Nonprofit awareness: Social fundraising can help to connect your organization with people who might need your help, and also, people who might want to contribute and help. General awareness: The more people see, learn, and hear about your cause, the more informed they will become.

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Nonprofit Tech for Good

JUNE 10, 2020

So, when looking to help nonprofits with some of their top challenges: Reaching out to a broader audience. With video storytelling being their preferred medium, what better way to help nonprofits than raise awareness and engagement with a young audience? Engaging with younger generations. Tapping into new revenue streams.

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Nonprofit Tech for Good

JULY 20, 2022

added the ability to interact with and produce content, making activities such as social media, online banking, and shopping possible. Elevate fundraising tactics to reach a wider audience (AR, Metaverse, etc.). The Metaverse offers nonprofits a variety of ways to engage with potential donors and bring awareness to your mission.

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EveryAction

JANUARY 25, 2023

Having a strong brand helps your organization set itself apart from every other nonprofit out there, lends credibility, and builds trust with your audience. Set up your Google Ads account Once your activation request has been approved, you can get your first campaign rolling! to maximize visibility across different demographics.

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Get Fully Funded

JUNE 16, 2022

To better analyze your campaigns, you’ll need to understand a few fundamental metrics, including ROI, cost per dollar raised (CPDR), and cost per acquisition (CPA). Metrics like these measure your digital marketing campaigns in different ways, but they all seek to answer the same question: “Are your campaigns raising or losing money?” .

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The Modern Nonprofit

MAY 1, 2024

Cultural events during AAPI Heritage Month serve dual purposes – celebrating the rich diversity of Asian and Pacific Islander cultures while also raising awareness and support for important community causes. The theme should resonate with both the AAPI community and also general audiences.

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Nonprofit Tech for Good

JULY 2, 2020

Instagram can be a powerful tool for nonprofits wanting to connect to a broader audience. If your nonprofit’s account is already active but registered as a personal account, you can also switch over from a personal to a business account without losing followers. They also appeal to different audience segments.

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Bloomerang

APRIL 5, 2024

It will raise awareness. Is your goal to raise awareness, or is that the tip of the iceberg? Is your goal to raise awareness, or is that the tip of the iceberg? Why aren’t enough people aware of us? To raise awareness about the enduring need – and the fact the collective fight continues.

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Achieve

DECEMBER 11, 2017

billion users, how do you locate your target audience and direct their gaze your way? geolocation” the marketing buzzword of 2017, and we don’t disagree – so we looked closer at two ways geolocation can activate Facebook audiences around your nonprofit. Local awareness ads give you the ability to. It’s all about location.

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Audience Facebook Awareness Charity 52

Neon CRM

NOVEMBER 17, 2023

The audience then places their bids by raising bid paddles, calling out amounts, or catching the auctioneer’s attention in some other way. And more bids often means more money raised! It’s important to optimize the order in which you auction off your items so you can raise the most funds. Silent auctions.

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EveryAction

JUNE 8, 2023

MESG Marketing Mary Getz, principal and founder Yes, it’s true—when an issue is breaking there is a flurry of activity. The goal is to move your position forward while engaging your supporter audience. If you’d prefer to keep your audience focused on the campaign, then set a series of mini milestones/goals.

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Advocacy Local Audience Poll 143

Qgiv

APRIL 9, 2024

Every dollar counts in the fundraising world, so the free marketing that social media provides can be crucial to raising awareness for your cause without breaking your budget. You can also use tools to target specific audiences for your different campaigns, helping you ensure your reach the people most likely to support your cause.

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Nonprofit Tech for Good

JULY 25, 2019

And while charity events can be important for raising funds for your cause, it’s no secret they can also be a lot of work. Maybe you’re hoping to raise awareness or funds, show some supporter appreciation, do some community building, or maybe you just want to have a little fun. 2) Choose the audience for your event.

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Greater Giving

FEBRUARY 12, 2024

A charity gala is a formal fundraising event aimed at raising significant sums for a chosen nonprofit. Beyond just raising money, galas offer incredible opportunities to enhance community engagement, cultivate new donors, and celebrate your organization’s impact. Create engaging activities for your guests to participate in.

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sgEngage

SEPTEMBER 11, 2023

If you’re looking for a new way to raise funds, engage donors, and build connections, look no further than a charity golf tournament. And fortunately for nonprofits, charity golf tournaments do much more than simply raise mission-critical funds. Using an event website for your charity golf tournament makes promotion simpler and easier.

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Get Fully Funded

MARCH 6, 2023

You can raise money with all kinds of fundraising events like parties, galas, sporting events, concerts… and the list goes on and on. So, how do you know which one will be THE ONE that raises big bucks for you? The RIGHT event: Raises 10-20% of your annual budget. Both have their place and can be highly profitable.

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Candid

OCTOBER 10, 2023

By doing this, you’re encouraging your followers to amplify your organization and cause to reach a broader audience. It also helps cultivate the support of a younger generation that’s also highly active on social media, potentially turning them into future donors. Explain why this is important.

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Bloomerang

FEBRUARY 1, 2023

Know What You’re Looking For: 2 Types of Fundraising Apps There are two types of fundraising apps you should be aware of: nonprofit-facing, and donor-facing. Nonprofit-facing fundraising apps are those that your nonprofit staff members use to raise money on the go. Let’s explore both kinds of apps in the next section.

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Top Nonprofits

DECEMBER 23, 2021

Here are five tips to help you raise more for your mission: Be transparent with your supporters. Don’t neglect your ongoing fundraising activities. Your supporters likely have varying comfort levels when it comes to attending in-person activities. Don’t neglect your ongoing fundraising activities. Embrace hybrid events.

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Qgiv

DECEMBER 8, 2022

Are you raising money for a specific program in your organization? Do you need to raise money quickly for an emergency? Once you identify what you’re fundraising for, you can set a fundraising goal for how much money you want to raise. Looking to get your donors more actively involved in the fundraising process?

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Nonprofit Tech for Good

JULY 1, 2020

By Michelle Chen is an independent scholar with a PhD in mass communications with a focus on advocacy, activism and social change. She helps brands grow engagement and build relationships with their audience. In fact, behavioral science should inform the ways you recruit and engage supporters as well as raise awareness for your cause.

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DNL OmniMedia

APRIL 26, 2024

More marketing opportunities As your nonprofit expands its online presence, you will access more marketing opportunities, allowing you to raise awareness and attract more supporters. This provides prospective supporters who click on your ads or research your organization with evidence that your nonprofit is active and trustworthy.

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Nonprofit Tech for Good

SEPTEMBER 12, 2021

Nonprofits raised more than $2.47 Similar to how consumer brands use holidays like Black Friday and Cyber Monday to ignite the spirit of the holiday season and boost foot (or click) traffic, nonprofits can leverage Giving Tuesday to attract donor awareness, gifts, and loyalty. Start with activities such as: Aligning on a brand vision.

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Media Cause

OCTOBER 11, 2023

Nonprofit organizations use social media to raise awareness and gain donors. However, if you struggle to engage with a younger audience, TikTok presents a new and exciting way to showcase your cause to this next generation of donors. Promoted Hashtags The promoted hashtags feature helps you increase awareness for your cause.

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Qgiv

APRIL 22, 2024

While many may think of marketing as a for-profit pursuit, it’s also the backbone for nonprofits connecting with supporters and spreading awareness about your mission. Nonprofit marketing goals often focus around building recognition, fostering community, and increasing your funds raised.

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Greater Giving

JANUARY 4, 2024

Whether it’s raising funds for a disaster relief effort, collecting school supplies for underprivileged children, or gathering essentials for a local shelter, this versatility makes them adaptable to a myriad of causes. It’s a platform to share your story and connect with a broader audience.

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Qgiv

JUNE 6, 2023

Use ads to promote major fundraising campaigns, events, or cause awareness days. How do you target the right audience for Facebook Ads for nonprofits? Facebook Ads help your organization raise awareness both for your cause and specific projects by allowing you to create unique campaigns.

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Bloomerang

FEBRUARY 6, 2024

When you curate a guest list that not only gathers people but also garners support, it can significantly impact the outcome of your fundraising events by transforming attendees into active contributors to your mission. In 2020 , The PMC raised an impressive $50 million during its Reimagined event, contributing $767 million over 41 years.

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sgEngage

APRIL 20, 2023

Fundraising events and one-time campaigns are great ways to raise money for your organization, but infrequent fundraisers don’t provide consistent income. Annual giving campaigns can raise money to cover your day-to-day expenses by bringing in a steady stream of funding. Plan kickoff and wrapping up events.

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Qgiv

OCTOBER 9, 2023

Cause marketing is a collaboration between a nonprofit like yours and a business that helps you raise money and awareness for your cause. A cause marketing campaign provides your nonprofit with a wider audience, an increase in revenue, and wider awareness for both your cause and your nonprofit. What is cause marketing?

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The Modern Nonprofit

APRIL 22, 2024

Unique branded merchandise strengthens brand identity and spreads awareness. During the event, use polls, quizzes, or other interactive elements to actively involve the virtual audience. These timebound, strategic fundraising efforts help focus your audience’s attention on your cause and prompt action.

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sgEngage

JULY 6, 2022

They can be powerful voices when they advocate or raise money for your nonprofit. To locate the best potential influencers among your professional network, ask yourself who in your organization’s contacts is knowledgeable about your mission, a good representative of your cause, and active and well-known in the community.

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The Modern Nonprofit

JANUARY 9, 2024

Their active involvement in sculpting realistic yet ambitious fundraising goals ensures alignment with your nonprofit’s strategic dreams and financial necessities. Accountability – The Cornerstone of Trust From the very hands of board members, accountability and transparency in fundraising activities bloom.

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ASU Lodestar Center

DECEMBER 5, 2017

Telling a good story can influence the mindset of the audience, and this explains why a lot of businesses today are using this tool to market their brands to their potential customers. Nonprofits can also make use of storytelling to engage their audience , get their attention, and influence them to change their behavior and take action.

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Neon CRM

JUNE 23, 2023

GivingTuesday is a one-day event where donors are actively seeking ways to support the organization and causes they love. GivingTuesday Inspires People to Be More Giving 84% of those aware of GivingTuesday report that the movement inspired them to give more. The possibilities are endless! Takeaway: Try something new!

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