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Information: The Better Half of IT

sgEngage

We sometimes forget that IT stands for Information Technology. But information is the fuel that drives any technology machine: it is what our devices collect, store, synthesize, and distribute. And every advocate for social good has much to gain by paying attention to the Information half of IT.

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Top Ten Data Challenges (And Solutions) for Associations

Association Analytics

9: Your Data Is Not Readily Available Challenge : You need to put a report together by the end of the week, but the person who has access to the data you need is out on vacation for the week. Set up your KPI and metrics! Solution : First, don’t confuse availability with accessibility. Sound familiar? credits offered).

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Making the Web Accessible: Color Choices

Media Cause

In honor of GAAD, we’ll be diving into accessibility across digital marketing starting with website accessibility. . Paying attention to contrast ratios is one of the easiest ways we can adapt our websites to be more accessible for color blind people. I’ve worked for over 15 years in marketing as a project manager.

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Let Data Drive Your Decisions

Bloomerang

Why data should drive your decisions Many key industries, including retailers, manufacturers, and healthcare organizations, use data to inform decisions. Unfortunately, 50% of nonprofits do not know how data can support their work, and 31% do not know what to do with this information. What information is vital and helpful?

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Level Up Your Marketing with Analytics

Association Analytics

Once you have your taxonomy and metadata in place, you can use metrics to analyze the performance of your marketing channels. Here are examples of success metrics broken down by three common channels: List Preparation. Getting your list could be delayed by relying on your colleagues to provide you with the information you need.

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Engagement Analytics 101: Setting Your Association Up for Success

Association Analytics

Are you taking advantage of this important information, or are you still creating events, products, and activities based on what’s always been done? All of this information can help inform your association on how to move the needle towards increasing member participation and revenue. a webinar for executive-level members).

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From Data Deluge to Impactful Decisions: Mastering Data in Grantmaking

sgEngage

Grantmakers are swimming in a sea of information. Applications, proposals, progress reports, impact metrics – the data collected throughout the grantmaking lifecycle is vast and ever-growing. Strong data governance and data management can help grantmakers navigate the overwhelming amount of information available.

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