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Live from NTC! A Sneak Peak at the 2013 Online Benchmark Report

NetWits

NTEN and M&R also released their report, the 2013 eNonprofit Benchmarks Study. The 2013 Blackbaud Online Benchmark Report (formerly The Convio Online Benchmark Report ) is in its seventh year started by Convio’s Founder, Vinay Bhaghat. The key factoids of the 2013 Blackbaud Online Benchmark Report include –.

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Don’t be Fooled by Message Open and Click-Through Rates

NetWits

The conversation around email performance is wrong: open and click-through rates alone do not show constituent engagement. In a couple of weeks, the 2013 Blackbaud Online Marketing Benchmark Study will be released (previously the Convio Online Marketing Benchmark Study ).

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A Valentine's Day A/B Test Case Study in Action

Care2

It also has a basic e-retail store (housed and managed within their Convio website). We can maintain a steady stream of e-retail orders by adding one item to a normal e-news alert or latest news email. We split our list in two (we use Convio Luminate) and sent two emails with different leads.

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How Do You Measure Up? [Benchmarks Webinar]

Care2

Next Thursday, we''re holding a webinar that will dive into the key findings from the 2013 Blackbaud Online Marketing Benchmark Study – to indicate where your organization''s performance stacks up in relation to your peers, as well as what you can be doing better to speed your journey to online success.

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Nonprofit Technology News Celebrity Forecasts for 2014

Tech Soup

Now that this year is wrapping up and we have the verdict on nonprofit technology trends for 2013 , we queried charity Technorati like Amy Sample Ward, Beth Kanter, Marnie Webb, Peter Campbell, Nicole Wallace, the entire crew at Idealware, Lucy Bernholz, and other luminaries to find out what is in their crystal balls for 2014. Nicole Wallace.