2013 Benchmark Donation Newsletter 
TechImpact
OCTOBER 13, 2014
In past blogs we’ve talked seemingly ad nausea about how technology, donation forms, and social media can support a nonprofit’s fundraising efforts. Social media in particular is where nonprofits are turning to get their mission talked about, with the ultimate goal of driving more donations to that mission. Engagement is crucial.
NonProfit Hub
MAY 12, 2014
In 2013, internet users donated more than any previous year, with online giving up 14% since 2012. millions total gifts and nearly $325 million were raised, making 2013 a huge year for nonprofits working to optimize their online presence. Brand Your Donation Form. Optimize Your Donate Now Button. More than 5.5
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Beth's Blog: How Nonprofits Can Use Social Media
APRIL 21, 2014
So meet them where they’re at by implementing the following six tips to take your cause mobile: Benchmark Current Traffic: Before doing anything else, use a free tool like Google Analytics to figure out what portion of your traffic comes from mobile devices. The higher the figure, the bigger the priority. Darian is also the former E.D.
Beth's Blog: How Nonprofits Can Use Social Media
JANUARY 30, 2014
Also, just because people like all your Facebook posts and know about the campaign- that won’t necessarily turn into donations. More than 90% of all of our donations came when people made personal appeals to their friends and family. What was the goal of your campaign in 2013? We used powerful images and our timing was great.
Connection Cafe
AUGUST 9, 2013
This article was originally posted in AFP’s weekly eWire newsletter. MarketingSherpa’s gigantic 2011 Email Marketing Benchmark Survey found that, in the corporate world, the most effective email elements to test are: Target audience. Landing page. Subject line. Call-to-action link.
Everyaction
JULY 18, 2018
With the right preparation, nonprofit board members can bring in significant donations from sources that may be outside your sphere of influence. This is great news for nonprofits, especially since monthly giving attributed for an extraordinary 32% growth in revenue, according to this year’s Benchmarks report from M+R. The public.
Connection Cafe
AUGUST 13, 2014
They visitedwhether through an event, your website, or by going to your actual organizationand had a positive experience, but they just haven’t gotten around to coming back to donate or volunteer. Traditionally, a call to action has been to donate in response to a direct mailing or a phone call. Calls to Action.
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