Tech Soup

APRIL 2, 2013

For the past few years, TechSoup for Libraries has been part of the Edge Initiative , an effort to create benchmarks and tools that support continuous improvement and drive investment toward public access technology. Check the TechSoup blog for the latest news and sign up for our weekly newsletter, By the Cup. TechSoup for Libraries.

Global 55

Global Action Library Contest 55

NonProfit Hub

MAY 12, 2014

In 2013, internet users donated more than any previous year, with online giving up 14% since 2012. millions total gifts and nearly $325 million were raised, making 2013 a huge year for nonprofits working to optimize their online presence. Frame the button in a compelling way with a strong persuasive message above the call to action.

Online 55

Online Giving NPO Paypal 55

Connection Cafe

AUGUST 9, 2013

This article was originally posted in AFP’s weekly eWire newsletter. They send relevant content based on subscriber interests, preferences and actions. While nonprofits often personalize direct mail campaigns—based on giving history, interests and past actions—that approach isn’t always carried over to their email campaigns.

email 48

email Campaign Test Benchmark 48

Everyaction

JULY 18, 2018

Bonus: some helpful examples and templates to put this into action now. ). It should contain purposeful actions that aim to achieve specific fundraising goals from a diversified group of sources, and be data-driven from start to finish. Just a heads-up: this is a long read. Let's get started! Making your case. Ready, set, goals!

Guide 108

Guide Fundraising Nonprofit Template 108

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 30, 2014

In 2012, President Obama responded to the activism, passion, and residency of the Dreamers, by issuing Deferred Action for Childhood Arrivals (DACA) to protect them from deportation and provided them with temporary work visas. What was the goal of your campaign in 2013? What were your results? What did you do to get those results?

Results 112

Results Foundation Community Learning 112

Connection Cafe

AUGUST 13, 2014

Start by offering a call to action, an option for people to engage with your organization. Calls to Action. A call to action is a specific action you want someone to take. Traditionally, a call to action has been to donate in response to a direct mailing or a phone call. Welcoming them back.

Action 44

Action Laptop Mail Causes 44

Connection Cafe

DECEMBER 22, 2013

As we prepare for our leap into 2014, let’s learn from 2013′s ups and downs – triumphs and flops – and make this next year one for the record books. Here’s Your 2013 Nonprofit Roundup: THIS – thanks to Marc Koenig of Nonprofit Hub: Nonprofits, 2014 is the Year of the Blog. Give it a look.

Story 54

Story Nonprofit Social Media Content 54