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The Surprising Truth About Online Donors and Offline Fundraising

NetWits

Many organizations see the immediacy of giving, the larger average donations from online donors, and the relatively low costs in producing solicitations and look no further. The Importance of Moving Donors Offline. However, this only holds true when the online donor has been converted to offline giving.

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A New Power Couple—Humans Plus Bots Deliver Member Delight

.orgSource

and in 2011 won a $1 million prize! Chatting is efficient, it’s convenient, and your organization can have a written record of the conversation as well as analytics regarding the interactions. Here are a few examples of how live chat supports more positive member experiences. One of the biggest perks for organizations is cost.

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Major Gifts and a $260,000 Online Donation

NetWits

In fact, Blackbaud’s 2011 Online Giving Report , noted that the largest online gift in 2011 was $260,000 ! The report further noted, “87% of the nonprofits in this analysis had at least one online gift of $1,000 or more during 2011.”. Many people and organizations define a “major gift” based on some minimum gift amount.

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June 2011 Community Builder Chat Archive (#CommBuild)

Amy Sample Ward

The June Community Builder chat focused a lot on listening, engaging, and supporting communities with organic and emerging conversations and goals. It was a great discussion with a bunch of new participants, and quite a bit of sharing! Get the full archive here! Hope to have you join us in July!

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Project AWARE Dives Deep Into Ocean Data, Turning Scuba Divers into Citizen Scientists

Beth's Blog: How Nonprofits Can Use Social Media

So in 2011, the organization adopted an online movement-building model that they hoped would more effectively engage its community of half-a-million divers. Also launched in 2011, the Dive Against Debris program asks dive shop operators and individual divers to become citizen scientists. million divers.

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Great reads from around the web on March 30th

Amy Sample Ward

Gen-Y Wants More Than Cool Brands – A new 16-country study of Millennials focused on brands has a lot to offer for insight to nonprofit organizations looking to connect with the same generation. But if you subscribed us to your organization's bulk email list without our permission, then you are sending us spam."

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5 Ways to Empower Your Crowdsource Fundraisers

NetWits

I like to think of it as what we “used to” refer to as peer-to-peer fundraising or P2P (you know, used to, like in 2011). It’s when you invite your supporters to reach out to their contacts and spread the message, raising money on your behalf. flyers or offline donation forms). Trophy Case” Badges. Facebook Covers.

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