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The Multichannel Giving Paradox: Online Donors vs. Offline Donors

NetWits

to learn more about the turn to online fundraising, the need for a multichannel approach and how direct mail is still alive and well. Online acquired donors are significantly younger, more affluent, and more generous than their offline counterparts. Download the full Internet & Multichannel Fundraising Report. Download Now!

Offline 209
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Major Gifts and a $260,000 Online Donation

NetWits

— Larger and larger gifts are being given online. In fact, Blackbaud’s 2011 Online Giving Report , noted that the largest online gift in 2011 was $260,000 ! The report further noted, “87% of the nonprofits in this analysis had at least one online gift of $1,000 or more during 2011.”.

Gift 133
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How Online Fundraising, Gamification and Social Media Helped Raise over $2 Million Dollars in One Day

NetWits

And because fundraising continues to shift from offline to online nonprofits are faced with a growing need to find new and innovative ways to do fundraising through online sources. The move towards a multichannel fundraising approach (online and offline) is becoming more and more critical to long-term success.

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Blackbaud Index for August 2011

sgEngage

The Blackbaud Index of Charitable Giving and The Blackbaud Index of Online Giving provide fundraisers with up-to-date data on fundraising trends and to couple that information with valuable analysis by leaders in the sector. The latest Index data covers the 3 months ending August 2011 as compared to the same period in 2010.

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My Three Words for 2011: Seek, Sense, and Share

Beth's Blog: How Nonprofits Can Use Social Media

My Three Words for 2011 inspired by Harold Jarche's Networked Learning Model. For 2011, my three words are: Seek, Sense, and Share inspired by Harold Jarche’s model for networked learning. How these words will guide me in 2011: Seek: Seeking is the process of keeping up to date in your field.

Share 102
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Blackbaud Index for October 2011

sgEngage

The Blackbaud Index of Charitable Giving and The Blackbaud Index of Online Giving provide fundraisers with up-to-date data on fundraising trends and to couple that information with valuable analysis by leaders in the sector. The latest Index data covers the 3 months ending September 2011 as compared to the same period in 2010.

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Blackbaud Index for July 2011

sgEngage

The Blackbaud Index of Charitable Giving and The Blackbaud Index of Online Giving provide fundraisers with up-to-date data on fundraising trends and to couple that information with valuable analysis by leaders in the sector. The latest Index data covers the 3 months ending July 2011 as compared to the same period in 2010.