How To Track Everyone Who's Anyone To You: Is A Single Database Right for Your Org?
NTEN
FEBRUARY 8, 2012
[Editor's note: The following is an excerpt of an article in the December 2011 issue of NTEN:Change. Read the complete issue of NTEN's new quarterly journal for nonprofit leaders by subscribing to the journal for free! ] In reality, a single constituent database usually means some sort of compromise. Include them all.
Let's personalize your content