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Rethink, reuse, and repurpose: How to create more social media content with less work

Candid

Creating a consistent supply of social media content for a nonprofit is hard. At the Nonprofit Marketing Summit earlier this month, I shared how we do this—from how we rethought why we are on social media and our process for repurposing content (without getting too repetitive). And our social media efforts are an extension of that.

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Blackbaud Headed to SXSWi 2011

NetWits

Blackbaud @ SXSW 2011. South by South West Interactive 2011 is upon us. Title: Social Media for Social Good: How Digital Charity is Changing our World. She has spoken about the intersection of social media and activism at SXSW, the International Fundraising Conference, and the Independent Sector Conference.

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2011 Non-profit Social Networking Survey

NetWits

There’s always great information in the newsletter, but this time around I’m particularly excited because the focus is social networking for non-profits (something that, if you read this blog regularly, you know I’m very passionate about) and the 2011 Social Networking Survey. First, go take this years survey.

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Five Recent Facebook Upgrades That Nonprofits Need to Know About

Nonprofit Tech for Good

If there is one thing that nonprofit social media managers are learning (or should be learning) from utilizing new media it’s that technology is now constantly in flux. That said, in recent months Facebook has launched a slew of new features for Facebook Pages. 2) New Facebook Pages Manager App.

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10 Common Mistakes Made by Nonprofits on Social Media

Nonprofit Tech for Good

Written for the June 2011 issue of Fundraising Success Magazine , where I am writing a quarterly column throughout 2011. For the past six years I have spent 50 to 60 hours a week utilizing Twitter, Facebook, YouTube, Flickr, MySpace, LinkedIn, and Foursquare to promote nonprofits. Using a horizontal logo for your avatar.

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Social Media: What To Do If Your Boss Doesn’t Get It

Nonprofit Tech for Good

Originally published in the November 2011 issue of Fundraising Success Magazine where I have written a quarterly column throughout 2011. In June 2007, I presented my first social media training to a small group of nonprofits in Lowell, MA. Social media is no longer new, and the Mobile Web is rapidly upon us… now.

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Facebook Timeline Launches With Three “Giving” Apps – Many More Likely To Come

Nonprofit Tech for Good

Likely just the first of many new “Giving” apps to come to Timeline, nonprofit social media practitioners would be wise to get acquainted with the new Timeline Apps to best prepare for when Timeline comes to Pages (not confirmed, but highly likely). Most nonprofits that are active on Facebook know about Facebook Causes.

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