Four Reasons Why Nonprofits Should Question Facebookâs Integrity, Longevity, and ROI (Return on Investment)
Nonprofit Tech for Good
APRIL 24, 2010
All the major case studies are about large national and international organizations, and their success on Facebook has a lot to do with their brand being well known. This is a new policy development. Facebook doesn’t want a bunch of free agents out there cluttering up the News Feed, so Pages must now be authenticated/authorized.
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