NetWits

NOVEMBER 29, 2011

For example, if you’ve sent an email alert on lung cancer research, recipients who clicked-through that message may be interested in lung cancer funding opportunities in your next email appeal. MailerMailer’s 2010 Email Marketing Metrics Report, MarketingSherpa “Email Marketing Benchmark Guide” 2008.

email 230

email Raise Cancer Info 230

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 30, 2008

It raised $3,500 in 15 hours. This campaign was a community-generated effort - spearheaded by Connie Reece and came from people who knew of Susan Reynolds fight with breast cancer and rallied behind her. January 2008 As the first place winner in the America's Giving Challenge for Global Causes, I use several twitter strategies.

Analysis 87

Analysis Twitter Giving Lesson 87

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 20, 2009

So, when Lynne Johnson from Fast Company asked me to blog a list, I thought I'd create a nonprofit technology category and acknowledge the work of these awesome women: Nonprofit Technology Marnie Webb is the Co-CEO of TechSoup Global and creator of Netsquared and was voted most valuable person in the nonprofit technology field in 2008.

Technology 75

Technology Companies Netsquared Social Media 75

Care2

AUGUST 16, 2008

Also, the Sean Kimerling Testicular Cancer Foundation recently posted a humorous video about the importance of checking oneself for testicular cancer, which landed on the YouTube homepage and garnered well over one million views in three days. The most obvious metric is video view counts. It depends on what your goals are.

YouTube 34

YouTube Social Media Video Advocacy 34

Care2

JULY 14, 2008

Also, the Sean Kimerling Testicular Cancer Foundation recently posted a humorous video about the importance of checking oneself for testicular cancer, which landed on the YouTube homepage and garnered well over one million views in three days. The most obvious metric is video view counts. It depends on what your goals are.

YouTube 34

YouTube Video Social Media Advocacy 34

NTEN

MAY 27, 2010

While I was with the American Cancer Society, we were inspired by an amazing monitoring system developed by the Humane Society. You can make one, too: type in Cancer (or your own keyword) at search.twitter.com and see what results are returned. In 2008, I helped start the Frozen Pea Fund against breast cancer.

Social Media 62

Social Media Media Cancer Social 62

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 14, 2009

And anxiously anticipating metrics that assign value even more; And my hopes have all the seeming of a marketer still dreaming, That my efforts not in vain, will yield intangibles and metrics all the same. DEFINE the METRICS. Say, let’s define our metrics. link] com/2008/07/02/tweetup-blood- drive/. set audience.

ROI 76

ROI Social Media Slides Media 76