Charitable Giving in a down economy: Performance strategies for any market
Qgiv
SEPTEMBER 2, 2022
Communicating need is paramount to responsive generosity, with the most efficient channels being the news and press. Historical support shows that charitable response is swift in response to natural disasters, financial crises such as the Great Recession of 2008 – 2009 and the pandemic, as seen below: Revenue Trend: Human Services Benchmark.
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