Care2

JUNE 17, 2010

million people in August of 2008 according to the Nielsen Company. Only about 10% to 20% of Twitter’s users are actively tweeting and are the ones driving 80% to 90% of all tweets. And what happened to MySpace? Furthermore, in August 2009, 276.9 million people used email in the US and abroad as compared to 229.2

Social Network 56

Social Network email Network Social 56

Amy Sample Ward

SEPTEMBER 19, 2009

Amongst 11-25 year olds, Facebook is trailed by Bebo (28%), MySpace (25%), Twitter (12%), MSN (9%), YouTube (2%) and “other” (4%). Despite this, less than half (48%) of the 187 charities that were surveyed as part of nfpSynergy’s Virtual Promise (2008) report said that their organization used social networking websites. What It Means.

Online 126

Online Social Network Facebook Charity 126

See3

JANUARY 30, 2008

Home • About Us Mission Team News Partners Careers • Services Overview Interactive Marketing Video Web Design and Development • Clients Clients List Client Login • Resources Overview Events YouTube for Nonprofits Guide to Online Video Video FAQs Our Blog • Contact POSTED BY Michael Hoffman JAN 30, 2008 Identity 2.0

Proposal 40

Proposal Philanthropy Kiva Video 40

See3

FEBRUARY 11, 2008

Tensions remain between making a profit and alienating Facebook’s users, who the company says total about 64 million worldwide (MySpace has an estimated 110 million monthly active users). One thing I have learned about the Internet is the persistence of information. Once it goes up, it’s up.

Facebook 40

Facebook FAQ Myspace Yahoo 40

See3

MARCH 27, 2008

Home • About Us Mission Team News Partners Careers • Services Overview Interactive Marketing Video Web Design and Development • Clients Clients List Client Login • Resources Overview Events YouTube for Nonprofits Guide to Online Video Video FAQs Our Blog • Contact POSTED BY Daniel Hartman MAR 27, 2008 NTEN Does Web 2.0

NTEN 45

NTEN Web Case Study Stumbleupon 45

Care2

JULY 26, 2007

You can use this tool to calculate an estimate of cost and return on investment for the recruitment and fundraising efforts of your staff in social networking sites like Facebook or MySpace. April 25, 2008 | Lisa Neal I need help getting training on how to calculate ROI -- more for our client services and training programs.

Social Network 74

Social Network ROI Social Media Network 74

Care2

JULY 17, 2007

You can use this tool to calculate an estimate of cost and return on investment for the recruitment and fundraising efforts of your staff in social networking sites like Facebook or MySpace. April 25, 2008 | Lisa Neal I need help getting training on how to calculate ROI -- more for our client services and training programs.

Social Network 74

Social Network ROI Social Media Network 74

Connection Cafe

FEBRUARY 18, 2009

May 2007 : A grassroots Obama MySpace page hits 100,000 fans. July 2008 : Supporters launch an uprising on mybarackobama.com in response to a vote made by Obama. August 2008 : Obama makes the VP announcement everyone was anxiously awaiting by text message for the first time ever.

Companies 20

Companies Team Demographics Comparison 20

Care2

FEBRUARY 3, 2008

You can use this tool to calculate an estimate of cost and return on investment for the recruitment and fundraising efforts of your staff in social networking sites like Facebook or MySpace. April 25, 2008 | Lisa Neal I need help getting training on how to calculate ROI -- more for our client services and training programs.

ROI 53

ROI Social Network Social Media Advocacy 53

Amy Sample Ward

MAY 14, 2009

Facebook General Growth data: More than 200 million active users. A couple of examples: GreenPeace didn’t have everything they needed to conduct an email campaign so they set up a Myspace profile. They were active and dedicated to making it work and raised 90,000+ friends. Very cool project from 2008: Twitter Vote Report.

Tools 100

Tools Tech Map Case Study 100

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 4, 2008

Although it is a slow time of year and the busy fundraising season is still several months away, there's been lots of activity in the social fundraising judging by these roundups of links from Peter Deitz and Tom Watson (not to mention all the items tagged in the nptech tag stream ). Heather Mansfield, Making It On MySpace.

Nptech 50

Nptech Social Fundraising Plugin 50

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 22, 2009

The share of adult internet users who have a profile on an online social network site has more than quadrupled in the past four years -- from 8% in 2005 to 35% now, according to the Pew Internet & American Life Project's December 2008 tracking survey. The percentage of boomers participating in social media is on the rise.

Social Media 53

Social Media Media Social Social Network 53

Care2

FEBRUARY 7, 2009

world is an active hub filled with influentials. ” Justin Perkins of Care2 created a great calculator to help nonprofits estimate the cost and ROI for recruitment and fundraising efforts on social networking sites such as Facebook or MySpace. April 18, 2009 | Justin Farrow Copyright © 2008, Care2.com and social media?

Social Media 31

Social Media Web Advocacy Media 31

Care2

MAY 15, 2009

Facebook General Growth data: More than 200 million active users The fastest growing demographic is those 35 years old and older More than 3.5 Facebook General Growth data: More than 200 million active users The fastest growing demographic is those 35 years old and older More than 3.5 All rights reserved.

Social Media 34

Social Media Tools Online Advocacy 34

Care2

AUGUST 7, 2007

Flaws in the Causes Application It’s ahead of its time Regardless of the fact that Facebook is now open to everyone, the majority of active users are still under the age of 24. This promotes the charity itself and ensures that all search activity will benefit the charity directly. Is it the most active causes?

Causes 48

Causes Facebook Social Media Advocacy 48

Care2

JULY 24, 2007

Flaws in the Causes Application It’s ahead of its time Regardless of the fact that Facebook is now open to everyone, the majority of active users are still under the age of 24. This promotes the charity itself and ensures that all search activity will benefit the charity directly. Is it the most active causes?

Causes 48

Causes Facebook Social Media Advocacy 48

See3

OCTOBER 22, 2007

Both HSUS and Oxfam’s primary efforts are on what Carie calls “the big four”: MySpace, Facebook, YouTube, and Flickr. On MySpace : Both Oxfam and HSUS prove what we already know from Greenpeace and others – MySpace is a great place to get new advocates. Carie opened with an intro to social media. One at a time.

America 40

America Social Media Myspace Second Life 40

Care2

OCTOBER 22, 2008

Main | Care2 Launches Americas Favorite Animal Shelter Contest » Monday Oct 13 2008 Using Google Analytics to Track a Nonprofit Website (Part 1) Monday, October 13, 2008 at 01:21PM | by James OMalley Nonprofits take note: Google Analytics software application has shattered previous barriers to analyzing and optimizing websites.

Analytics 38

Analytics Google Track Social Media 38

Museum 2.0

DECEMBER 11, 2008

The “Ghosts of a Chance” alternate reality game (ARG) ran from July 18 until October 25, 2008 and was a collaboration between the Smithsonian American Art Museum and CityMystery. The story of Daisy and Daniel was emerging on the GOAC web site as well as on Facebook, YouTube, MySpace, Flickr, and the museum’s blog Eye Level.

Museum 20

Museum Game Evaluation PDF 20

Have Fun - Do Good

NOVEMBER 12, 2008

On October 21, 2008, I interviewed Marianne Manilov, the National Team Leader at The Engage Network, about their work. As much as I love Facebook and MySpace, that isn't what is going to build us a movement, so be willing to be bold and take the next step into movement. That's the process. Cross-posted from BlogHer.

Group 41

Group Network Interview Change 41

See3

MARCH 4, 2008

His campaign also actively uses e-mail to keep you totally informed. One key thing you recognize from everything from MySpace to the blogosphere is that people want to have a voice. and new media to energize and engage supporters. In fact, he’s outspent her in traditional media. But his Web site is amazing.

Case Study 40

Case Study Campaign Interview Web 40

Care2

SEPTEMBER 4, 2008

Blogging was their main forum for such activities. 2008 is the year in which all the new technologies, techniques, concepts, innovations of so-called new media are being tried. A lot of people with MySpace sites, for example, dont think of them as blogs. September 4, 2008 | Hatef Copyright © 2008, Care2.com

Social Media 28

Social Media Advocacy Saudi Arabia Online 28

Care2

AUGUST 29, 2008

Blogging was their main forum for such activities. 2008 is the year in which all the new technologies, techniques, concepts, innovations of so-called new media are being tried. A lot of people with MySpace sites, for example, dont think of them as blogs. September 4, 2008 | Hatef Copyright © 2008, Care2.com

Social Media 28

Social Media Advocacy Saudi Arabia Journal 28