article thumbnail

Hot Takes: Giving Tuesday 2023

M+R

Email revenue held steady or increased for 70% of nonprofits whose results we reviewed. Anecdotally, we’re seeing softer fundraising numbers over SMS with TONS of fundraising texts going straight to spam, accelerating a recent trend. Who was down? Ads — more mixed? The people who showed up, gave more. SMS — time for a new approach?

Giving 98
article thumbnail

Five Online Fundraising Best Practices for Small NGOs in Developing Countries

Nonprofit Tech for Good

Before each training I review the Web presence for each NGO in attendance. It’s important to be aware that e-newsletters that are sent BCC often trigger spam controls and are blocked by email servers. For more information, listen to this podcast about fiscal sponsorship hosted by the Foundation Center.

Practice 272
professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Big Email Change Is Coming: Is Your Nonprofit Ready?

Bloomerang

What it does mean is that you need to review your email content, fundraising, and marketing strategy. . My suggestion is to do a monthly review of all subscribers and remove those who have not opened your emails during the last 3+ months. Could it be that you’re sending spam and therefore people avoid opening your emails?

email 132
article thumbnail

Nonprofits and the Age of Automation: AI, Machine Learning, Bots Link Roundup

Beth's Blog: How Nonprofits Can Use Social Media

The technology of text-analytics has been around for a while, for example it powers the spam filter you rely on to tame your inbox manageable. They can be used to monitor brand reputation on social media, in online reviews, and elsewhere on the web. However, as the tools have grown in sophistication, so have their uses.

Learning 101
article thumbnail

5 Ways Mobile Giving Can Boost Your Nonprofit Fundraising

Nonprofit Tech for Good

We often hear from nonprofits that they are worried about spamming donors. If that is your concern, I ask you this: do you think the donors who received that same text as I did were unsubscribing as a result of spam? Check out how effective your messages are in driving traffic by reviewing analytics regularly. Probably not.

Mobile 215
article thumbnail

94 Free or Low-Cost Tools and Resources for Nonprofits

Nonprofit Tech for Good

Newsletter Spam Check :: mail-tester.com. This free tool reveals if your website domain is on a blacklist, flagged for spam, and properly set up for SPF, DKIM, and DMARC protocols. Wistia is a video and audio creation tool that allows you to add email pop-ups to your videos and podcasts. See also OptInMonster.

Tools 339