TechImpact

MARCH 20, 2014

These smaller organizations can get discouraged easily watching the larger, established account produce content at break-neck speeds while not produce content to fill even three days. 5 Days a week, post to Twitter. Twitter is the most dtnamic, fastest changing of all social media feeds.

Social Media 166

Social Media Media Tips Social 166

TechImpact

MARCH 17, 2014

Source ) Nonprofits maintained on average 21,788 Twitter followers in 2012. Source ) 13% of all charitable giving goes to Education organizations. Source ) 3% of all charitable giving goes to Environmental / Animals organizations. Source ) 9% of all charitable giving foes to Health organizations. Source ) 6.4%

Statistics 221

Statistics United States Social Media Nonprofit 221

TechImpact

NOVEMBER 14, 2014

Almost every nonprofit I’ve spoken with says their Twitter and Facebook account are their points of emphasis on the social media marketing front. Google+’s active user base pales in comparison to Twitter and Facebook. Chances are pretty good you don’t. Why is that?

Comparison 116

Comparison Google Facebook Twitter 116

TechImpact

AUGUST 30, 2013

Social media: 56% of people donated to an organization because they read a story via social media. Nonprofits saw a 264% growth in Twitter followers in 2012. 37% of nonprofits attribute their organization’s success on social media to executive management’s advocacy of social media.

Stats 267

Stats Social Media Technology Media 267

TechImpact

MARCH 25, 2014

Landing pages are the first page a visitor to your website lands on when redirected from an organic search, or from some other link. But traffic from your newsletter or Twitter links are driving huge donations. Let us know in the comment section below. Landing pages that lead to donations. Traffic sources leading to donations.

Stats 252

Stats Analytics Track Google 252

TechImpact

NOVEMBER 12, 2014

Smile Train consistently shows the dramatic impact of its work via Twitter. Twitter’s 140 character limit doesn’t leave much room to tell a full story, so Smile Train posts links in some of their tweets. Donors love to see the behind-the-scenes work of the organization. 1) Always showcase your impact.

Social Media 238

Social Media Story Money Raise 238

TechImpact

JUNE 8, 2013

Facebook, Twitter, these are networks that employers have traditionally classified as distractions. More and more organizations are … Continued The post Social Media At Work? For some companies, social media at work remains a taboo.

Attitude 140

Attitude Social Media Tools Media 140

TechImpact

OCTOBER 21, 2013

This novel idea becoming increasingly popular among other nonprofits, growing on social feeds such as TWitter with the hashtag #GivingTuesday (you’ve probably seen it). Just like Black Friday, Giving Tuesday can be highly beneficial to your organization. As with any campaign, you’re likely to gain a handful of new donors.

Giving 223

Giving Social Media Database Audience 223

TechImpact

APRIL 23, 2014

Organic searches. “Go This is because the motives and actions of the web user tend to be much more volatile than that of an organic searcher. For the vast majority of this demographic, they will land on your webpage, snoop around for a moment, then return quickly back to Facebook, Twitter, or whichever outlet they were scrolling.

Generation 234

Generation Websites Social Media Search 234

TechImpact

DECEMBER 2, 2013

It’s a day of tax-deductible charitable sharing, giving, volunteering, and making a real difference for those less fortunate, or for the organizations that support causes that make the world a better place. In 2012 alone, Giving Tuesday saw participation from 2,500 organizations and processed almost $10 million dollars in donations.

Giving 118

Giving Tech Skills Nptech 118

TechImpact

JANUARY 27, 2014

It is amazing that every nonprofit does not already have a Twitter, Instagram, Facebook, or all three and more social media platforms. However, no one wakes up in the morning and says, “I am in no mood to donate to a charitable organization today.”. Interact via social media.

Tech 218

Tech Strategy Fundraising Nonprofit 218

TechImpact

APRIL 17, 2014

Reach can be generated by purchasing Facebook advertisement, achieving organic reach, and having users like, comment, or share your post. By sharing, blogging, and Retweeting consistent topics, your feeds and posts will organically generate more traffic because people will know what to expect, and seek your feed out. Know when to post.

Facebook 150

Facebook Feeds Interaction Images 150

TechImpact

JUNE 18, 2014

When weighing their options, volunteers are looking at a nonprofit’s website, seeing whether or not they have a blog, an active Twitter feed, or how many followers on Facebook they have. All these factors and more communicate to any web visitor, not just a potential volunteer, how legitimate, put together, and organized your nonprofit is.

Content 136

Content Platform Volunteer Marketing 136

TechImpact

APRIL 8, 2014

Twitter is one of the most saturated places on the internet. Here are 10 account your nonprofit should be following to maximize the effectiveness of your Twitter. This Twitter feed will keep you and your nonprofit up to date on everything that is happening and changing about Facebook, and what those changes mean to your nonprofit.

Twitter 168

Twitter Feeds Social Media Tutorial 168

TechImpact

OCTOBER 6, 2014

Want to know how many clicks your Twitter feed gets on Mondays vs Wednesdays? mentions: On Twitter, as your probably know, putting an ‘@’ symbol in front of someone’s Twitter handle hyperlinks to their profile, and counts as an @mention. Now, just rinse, repeat, and watch the number of clicks your Twitter feeds sees grow.

Social Media 246

Social Media Analytics Track Media 246

TechImpact

SEPTEMBER 10, 2013

Your organization’s story. Social networks and media applications like Twitter, Vine, Pinterest, Instagram, Tumblr, Facebook, and Reddit, among others, put an emphasis on visual media, over textual content. In 2012, 58% of the Millennial population said they used the mobile Internet, and this number is only increasing.

Websites 138

Websites Donation Donor Reddit 138

TechImpact

MARCH 6, 2014

Tweets from influential Twitter users with thousands of followers, Tweets from high profile websites and blogs with high domain authorities, and Tweets with high secondary interactions (Retweets, Favorites, Replies), are also taken into consideration to catch and handle any potential problems before they go viral. Track overall changes.

Data 184

Data Strategy Social Media Analytics 184

TechImpact

OCTOBER 20, 2014

Twitter is great for this. Searching simple terms like your nonprofit’s Twitter handle, or a hashtag that’s associated with the community or conversation you’re looking for provides instant feedback on what’s being said at that moment. And that’s just Twitter. Good, bad, or indifferent. That’s a lot of social interaction!

Community 156

Community Online Social Media Attention 156