Nonprofit Tech for Good

APRIL 15, 2020

This is the third post in a year-long blog and webinar series called 101 Best Practices for Nonprofits , written and presented by Heather Mansfield. Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. Sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts.

Practice 363

Practice Donation Paypal Badge 363

Nonprofit Tech for Good

JUNE 8, 2011

Not following on a 1:1 ratio on Twitter. If your nonprofit’s objective is to gain a lot of followers on Twitter, then you should follow on a 1:1 ratio. There are so many benefits to following on a 1:1 ratio, and sadly less than 1 percent of nonprofits on Twitter do. I am a big believer that less is more on Facebook.

Social Media 274

Social Media Avatar Media Ratio 274

Nonprofits Source

AUGUST 31, 2023

Engaging CTA text and a solid visual design can direct traffic from your social profiles and email newsletters to your website. If you already have an audience in front of you, don’t be afraid to promote your upcoming events—whether you’re planning a dance-a-thon or participating in a webinar or panel. Promote your fundraising events.

Websites 52

Websites Results Fundraising Social Media 52

Connection Cafe

JULY 17, 2013

There are innumerable methods you can use, including newsletters and direct mail pieces, e-mails and e-mail newsletters, small group meetings, invitations to events at the school, calls from school administrators and staff, volunteer opportunities, etc. Register for this free webinar or as many in the series as you like.

Donor 37

Donor Student Children Mail 37

Connection Cafe

AUGUST 9, 2013

This article was originally posted in AFP’s weekly eWire newsletter. During the webinar, I shared several ways to personalize email content. If your list is under 5,000, increase the ratios to 20 percent/20 percent/60 percent. Nonprofits can learn from email campaigns corporate marketers are sending. Follow-Up Approaches.

email 48

email Campaign Test Benchmark 48

Care2

JANUARY 6, 2009

Some basic KPIs that would be useful to most nonprofit websites: Visitor-to-donor conversion ratio Unique visitors per day/week/month Cost per visitor Bounce rate Abandonment rate Average time on site For a more complete listing of KPIs, broken down by type of website, check out this post by analytics guru Bryan Eisenberg.

Analytics 54

Analytics Google Social Media Websites 54

Care2

APRIL 22, 2009

If I were to put a ratio on it, I wouldnt want to exceed 30% self-promotional content to about 70% links to other things. Some days are more on one end than others, but overall that is our goal. DZ: What do you feel youre getting out of it?

Social Media 68

Social Media Twitter Action Advocacy 68