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5 More-Important-Than-Ever Digital Marketing Metrics for Nonprofits

Nonprofit Tech for Good

In times like this when we’re in a strong economic downturn – and there’s a lot of uncertainty – your major donors may be pausing their donations or limiting them. Traffic has been called a vanity metric by some, because it is relatively easy to generate new traffic if you are not concerned about the quality. 1) Traffic.

Metrics 303
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Online communities 101: The benefits of leveraging an online community platform

Nimble AMS

According to the latest Community Brands research, 52% of association professionals use an online member community but only 14% rate their use of the platform as excellent. Associations can utilize online community platforms to create a virtual environment for members to connect.

Community 115
professionals

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3 Ways to Improve Your Nonprofit’s Social Media Presence

Nonprofit Tech for Good

Sponsored by C ollidescope – an online platform that connects influencers, nonprofits, and socially responsible companies to create positive change and amplify impact. Visual Content : Visual content, such as images and videos, tends to perform exceptionally well on social media platforms.

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Member Retention Strategies For Professional Associations

Association Analytics

Standardize retention calculation: It’s difficult to tell how strong your member base is at any given time if there’s no standardized method for counting it. You should segment your membership by the metrics that matter most to you, such as demographics, tenure, behavior, at-risk status, periods of time and more.

Retention 169
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Understanding Impact Metrics for Your Nonprofit: A Guide

DipJar

In this sense, impact metrics are the specific measures of the positive and negative effects of an intervention, action, or project on individuals, communities, or the environment. In this guide, we’ll answer the most frequently asked questions about nonprofit impact metrics, including: . Why Are Impact Metrics Important?

Metrics 52
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How to Demonstrate ROI to Your Nonprofit Board Members

Nonprofit Tech for Good

In addition to general business practices, your nonprofit must also be able to accurately track the effects any increases or decreases in fundraising expenses might have on the overall financial picture. . The intention of this metric is to identify inefficiencies and wasteful spending. However, gaps in management (i.e.,

ROI 329
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3 Essential Social Media Fundraising Metrics for Nonprofits

Achieve

In this guide, we’ll walk through three key social media fundraising metrics, as well as how you can improve them: Social Media Engagement Rate Conversion Rate Social Media Return on Investment Ready to tap into the full potential of social media fundraising? Then, multiply that number by 100. Then, multiply that number by 100.