sgEngage

APRIL 17, 2024

There are grassroots groups on social media, listservs, and informal peer groups for users of various Blackbaud products. This usually means identifying key metrics that you have been using—or want to be using—to measure your organization’s success. How do I harness my data?

Chart 88

Chart Map Data Attention 88

Whole Whale

MARCH 15, 2023

This email type is sent with the usual goals of acquiring, recruiting, informing, or welcoming new subscribers to your organization’s email listserv. Marketing funnels help to give context and relative value to metrics that build on each other to work toward achieving a goal.

email 75

email Difference Marketing Retention 75

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 16, 2009

You need to pick the right hard data points (fancy way of saying metrics) that will help you harvest insights to improve your social media strategy. For blogging, you have to use a couple of different tools to get the different metrics you need. I think engagement metrics are far more useful for evaluating reader interest.

Metrics 81

Metrics Social Media Strategy RSS 81

Care2

AUGUST 16, 2014

It’s a vanity metric – not a metric that is connected to furthering your advocacy goals. .” Just because a breast cancer organization like Komen received over 100K “likes” in 24 hours does not mean they leveraged this meme in a meaningful way. “Likes” are the equivalent of thumbs up.

Meme 77

Meme Cancer Awareness France 77

Connection Cafe

NOVEMBER 12, 2013

Lately I have seen some discussion groups, listservs, and blogs on when to create a proposal in the Prospect Module of Raiser’s Edge® or for that matter in any fundraising legacy system. The timing or stage at which you create a proposal is truly up to each nonprofit organization. Cultivation.

Proposal 32

Proposal Module Time Metrics 32

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 12, 2008

So he cautioned me that some of the information might not be entirely up to date that he shared on listserv including a pointer to his awesome slide show with audio. Ivan notes, " Social networking is a long-term approach and using traditional metrics of advocacy or fundraising it may not look like much.

Social Network 69

Social Network Network Social Change 69

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 6, 2006

Last week, there was a useful exchange on the NTEN Affinity group for Nonprofit Bloggers around the question "What metrics do you use to measure success for your blog?" the listserv question was focused on blog metrics and primarily as traffic and driving traffic! Are blog metrics all about traffic?

Metrics 50

Metrics Web Tools Technorati 50