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Decoding Nonprofit Research: Ensuring Authenticity Over Marketing Hype

Neon CRM

Fundraising Effectiveness Project (FEP) The Fundraising Effectiveness Project (FEP) is the industry standard for donor retention stats and other related donor engagement metrics. You may be able to glean some nuggets of useful information or new ideas, but don’t feel bad if this type of resource isn’t immediately useful to your organization.

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Looking to Be More Data-Driven? For Nonprofits, KPIs Start with Goals

Connection Cafe

Just last year, MIT’s Center for Information Systems Research released a study that showed exactly how much companies in the commercial sector benefit from having a tech-savvy board. In fact, companies with digitally literate board members significantly outperformed their peers on key metrics. Not all metrics are KPIs.

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Great reads from around the web on February 1st

Amy Sample Ward

Pundits have been weighing in on the role of social media in sparking the uprising, and whether it is a necessary ingredient in accelerating modern revolutions or simply an over-hyped notion. Popularity and relevance are the most common metrics through which to filter that content – but are they the best?

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GivingTuesday Prep: Everything You Need for 2023

Qgiv

A tiered ad campaign can help hype your donors and get them into a giving mindset. Type in non-sensitive information about your organization and ask ChatGPT to create a short email template to send to your donors. Begin your campaign with ads to increase awareness about your organization and the work you do in October.

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How to Promote an Event on Instagram to Boost Attendance

Bloomerang

Whether you’re hosting a festival, 5K race, or gala, your pre-event promotion should hype up your event as the can’t-miss opportunity of the season. Sharing content can keep your attendees informed about the activities they can participate in and ensure they have an outstanding experience. Media attention. Ask for feedback.

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3 Tech-Savvy Tips for Nonprofit Virtual Fundraising Events

Achieve

Instead, limit the number of fields to only capture essential information (like each donor’s name, contact information, and payment method). Half the battle of organizing an event is marketing it and creating enough hype to maximize registration numbers. take a look at engagement metrics. Beacons. , Online auction apps.

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3 Major Higher Ed Takeaways from bbcon 2020 Virtual

Connection Cafe

Blackbaud’s Steph McCluskey broke down all the hype around a lumni participation rates and encouraged us to shift our focus to maximizing our donors instead. While Steph doesn’t want you to ignore this metric completely, she encourages institutions to focus their energy on increasing their dollars by maximizing their current donors. .

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