TechImpact

JANUARY 28, 2014

Subscribe to our blog for daily tips and information to help streamline your nonprofit’s tech growth. The nonprofit social media platform was pretty much dominated by Facebook and Twitter until Instagram came along. Twitter pics gets an upgrade. These sweeping changes are not something you or your nonprofit can afford to miss.

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TechImpact

JANUARY 23, 2014

For example, if you receive a particularly large donation, or a follower on your social media is constantly interacting with your Twitter feed, you should take the time to thank them for their support. Host a Twitter chat. Another unique way to give back to supporters is to host a Twitter chat.

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TechImpact

FEBRUARY 12, 2014

Twitter was founded in 2006, and since then, it has only revolutionized the way modern society communicates. Nonprofits rely on Twitter to communicate directly with their constituents, donors, and volunteers. But sometimes, nonprofits use Twitter to convey an important message or ask for the support of their communities.

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TechImpact

JUNE 18, 2014

You’ve had blogs yelling at you for years, urging you to take advantage of social media to help promote your nonprofit. Understand what your goals are for the account, what audience you’re trying to engage, and how that account will help you accomplish that goal. Social media only helps engage younger audiences.

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TechImpact

MARCH 20, 2014

Here are a few tips that can help smaller nonprofits create more content, better utilize social media, and get more interactions. 5 Days a week, post to Twitter. Twitter is the most dtnamic, fastest changing of all social media feeds. If not, you will quickly be forgotten. 4 days per week, post on Google+ and Facebook.

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TechImpact

OCTOBER 2, 2014

Luckily for you, Tech Impact is here to clear up any misconceptions you might have about social media marketing, and help your nonprofit better harness the power of content and social media marketing. 65% of Twitter users expect a response in under 2 hours.

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TechImpact

MARCH 17, 2014

These ten statistics about nonprofit technology, fundraising, and social media offers us insights into the effectiveness of our strategies, and can help us redesign strategies in the future. Source ) Nonprofits maintained on average 21,788 Twitter followers in 2012. 76% of mobile subscribers came from integration with a CRM system.

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TechImpact

NOVEMBER 12, 2014

Are they just empty buzzwords, or actual tools that can help your nonprofit raise money online? Smile Train consistently shows the dramatic impact of its work via Twitter. Twitter’s 140 character limit doesn’t leave much room to tell a full story, so Smile Train posts links in some of their tweets. PHOTO OF SMILE TRAIN TWEET.

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TechImpact

MAY 8, 2014

Twitter, Vine, Facebook, LinkedIn, Google+, Instagram. Each one of these very different social media channels has the potential to help your nonprofit achieve its mission. Some nonprofits struggle with multiple profiles being made by staff members or volunteers who are eager to help. Too many social media channels.

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TechImpact

JANUARY 26, 2015

Nonprofits of all kinds are using it to disseminate information about their cause and help marginalized groups that need more awareness get the attention of the masses. LGBT organizations, for example, are using channels like Facebook, Twitter […].

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TechImpact

JANUARY 27, 2014

Image courtesy of Fundraiser Help. It is amazing that every nonprofit does not already have a Twitter, Instagram, Facebook, or all three and more social media platforms. If you’re interested in reading more, subscribe to our blog for more helpful articles to help advance your nonprofit! Interact via social media.

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TechImpact

JULY 28, 2014

Aside from showing your dedication, can social media really help with fundraising, though? Reaching out to constituents through multiple networks, and using these powerful social platforms in a targeted way can help take your nonprofit’s fundraising efforts to the next level. The answer is an emphatic yes. Follow more. You have to ask.

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TechImpact

OCTOBER 21, 2013

This novel idea becoming increasingly popular among other nonprofits, growing on social feeds such as TWitter with the hashtag #GivingTuesday (you’ve probably seen it). Reviewing past donors in your CRM database can help you target those past donors directly and for an amount they have been comfortable donating in the past.

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TechImpact

AUGUST 14, 2014

We’ve discussed what they are , how they can help your nonprofit, and how to effectively implement your new software to get it up and running faster and more efficiently. what exactly is a CRM, and how can it help my nonprofit? This information is invaluable, and helps you understand the best way to approach a donor in the future.

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TechImpact

JUNE 10, 2014

Their combined capacity to connect donors to nonprofits worthy of help is shaping an all new way fundraising. Twitter sent 700% more visitors to Canadian donation pages on Dec. Social media, mobile technology, and fundraising are unequivocally attached at the hip in contemporary nonprofit marketing. Facebook refers 29.4% source ).

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TechImpact

DECEMBER 2, 2013

The season of giving has become increasingly more about shopping rather than doing good, so nonprofits helped to grow the idea of giving back in the midst of holiday sales, turning 92Y’s Giving Tuesday into a full-blown social tradition that is currently promoted by thousands of nonprofit and charitable organizations.

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TechImpact

JUNE 5, 2014

Here are 15 insights detailed in a report by Social Media Examiner that will help your nonprofit understand where it ranks among the majority of social media marketers. 54% of marketers said Facebook was the most important social media platform, followed by LinkedIn (17%) Twitter (12%) and then blogging (8%).

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TechImpact

MARCH 31, 2014

Here are a few tips to help your nonprofit get up to speed with Instagram! Hashtags (#) are perhaps even more important in Instagram than they are on Twitter. Show your employees’ flair with #selfie. The National History Museum of Los Angeles does a great job of highlighting their staff in their Instagram posts.

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TechImpact

JUNE 11, 2014

Between your nonprofit’s website, Twitter, Facebook, LinkedIn, Youtube channel, Instagram account, and whatever else your nonprofit uses to advertise online, it can be hard to keep up. Here are 5 common sense approaches to your nonprofit’s digital marketing strategy to help you get noticed, and take your nonprofit to the next level.

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TechImpact

JULY 30, 2014

Or have you ever wondered how many visitors arrive to your site from Twitter vs Facebook. By understanding where they come in, and where they drop off, will help you plan ways to keep them on the site, longer. Want to know how many people landed on your website this month? No problem. Piece of cake. Use funnel conversion tools.

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TechImpact

APRIL 23, 2014

For the vast majority of this demographic, they will land on your webpage, snoop around for a moment, then return quickly back to Facebook, Twitter, or whichever outlet they were scrolling. Putting your website URL on all advertising mediums helps to drive traffic. Use this information to adapt your content to meet their needs.

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TechImpact

SEPTEMBER 10, 2014

Ultimately, on every one of your external facing communication outlets (Twitter, website copy, blog etc.), it’s important that everything your nonprofit shares or creates is working towards your nonprofits ultimate goal. In other words, each subsequent post should be building upon the previous post, or setting up your next post.

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TechImpact

OCTOBER 28, 2013

Your donors are following charities and nonprofits on their Facebook, Twitter, Instagram, Pinterest, and other social sites while on the go. Today, people are all about quick and easy–many want to make feel like they are helping, but need a straightforward and instantaneous way to do so due to limited time.

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TechImpact

OCTOBER 14, 2013

Just like on Twitter when you share something another person posted or wrote a post based on a follower’s blog. Hashtags help users who might not be in your network find your posts when searching for keywords they are interested in, such as #nptech or #DoGood. Acknowledge contributors. Add hashtags.

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TechImpact

NOVEMBER 28, 2013

Here are a few tips to help you make the most out of your fundraising campaigns this holiday season, as according to Entrepreneur. Twitter and Facebook are still the two most used outlets, but other spheres, such as Instagram, Pinterest, Reddit, and more are gaining more ground every day. Educate Your Donors.

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TechImpact

APRIL 17, 2014

This could help drive more traffic to your page, and more in turn increase interaction on your content. Because Facebook boasts a less saturated news feed than say, Twitter, you’ll be posting a lot less. If you’re seeing interaction only at 7am, make sure you have 7am covered, and let the others posts walk.

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TechImpact

AUGUST 21, 2014

This combined with the fact that over $100M has been invested in content marketing in 2014 so far, which has helped companies and marketers realize the potential of story telling and content marketing. Yes, 80% of social sharing happens on Facebook and Twitter. This happens. Social sharing.

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TechImpact

NOVEMBER 6, 2013

Collecting this type of information and automatically storing it will help you identify stats about the average donation amount, donor demographics, isolate ‘big’ donors, and recognize returning donors, among many other stats–depending on the questions you ask with your forms.

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TechImpact

APRIL 8, 2014

Twitter is one of the most saturated places on the internet. Here are 10 account your nonprofit should be following to maximize the effectiveness of your Twitter. This Twitter feed will keep you and your nonprofit up to date on everything that is happening and changing about Facebook, and what those changes mean to your nonprofit.

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TechImpact

MAY 26, 2014

Here are 6 ideas to help you get started retaining donors, and increasing your donations quickly and easily. Facebook: Rich photos and detailed organizational information Twitter: All the latest news and information LinkedIn: Archived blog posts and professionally focused information. Report to the donors the impact of their donations.

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TechImpact

OCTOBER 6, 2014

Want to know how many clicks your Twitter feed gets on Mondays vs Wednesdays? mentions: On Twitter, as your probably know, putting an ‘@’ symbol in front of someone’s Twitter handle hyperlinks to their profile, and counts as an @mention. Now, just rinse, repeat, and watch the number of clicks your Twitter feeds sees grow.

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TechImpact

JULY 24, 2014

Twitter, Facebook, LinkedIn are all garnering huge amounts interaction from a wide array of people. The less prominent social media networks typically attract a more niche audience than the mass networks like Facebook and Twitter. Image courtesy of Blogging4Jobs. There are a lot of social media outlets out now.

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TechImpact

APRIL 16, 2014

Here are a few of those strategies that could help your nonprofit go viral. Centralizing your social media strategy around an event will help your nonprofit convey a more consistent message throughout the month. Host a Twitter chat or Reddit AMA. Promote events that might not be events. Sounds crazy, right?

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TechImpact

OCTOBER 23, 2014

What are the quick hit facts that will help you understand the seeming vague or indefinite term? According to Moz, an SEO consulting agency, Google is constantly tinkering with their algorithm, as is represented in this helpful, interactive chart you can see here. But what do you really need to know about SEO? Engagement is king.

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