Fundraising Lessons from the Father of Advertising | Ogilvy on Fundraising
Whole Whale
SEPTEMBER 8, 2023
This engineering insight became his headline: “At 60 miles an hour the loudest noise in a Rolls-Royce comes from the electric clock.” Use statistics to vividly demonstrate the scale of the problem being addressed. Universal Analytics is the new version of this free web tracking tool and can take some time to understand.
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