Remove Headline Remove Mind Remove Story Remove Structure
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How to Convert Your Nonprofit Website Visitor into a Donor

Get Fully Funded

By telling the right stories in the right way, you can lure visitors to your donation page and inspire them to give. Something in the organization’s story stirs my heart, and the next thing I know I am on their donation page filling in my credit card number. It’s best to start with a short story.

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10 LinkedIn Best Practices for Nonprofits

Nonprofit Tech for Good

Breaking news that communicates the story of your mission and programs. For example, this post features an opinion piece by ABC News on the structural reasons for the housing crisis in the United States written by their CEO: It’s worth noting that posting curated content not written by a staff member is also a best practice on LinkedIn.

Linkedin 360
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10 New Year’s Resolutions for Nonprofit Social Media Managers

Nonprofit Tech for Good

My mind wanders after a couple of paragraphs even when reading New York Times Bestsellers. You are not going to be a very good storyteller if you don’t read stories. In 2013, keep these two words at the forefront of your mind. Before Myspace then Facebook and then Twitter, I was a voracious reader. Reading books does that.

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5 Keys for Achieving your Organization’s Goals

Connection Cafe

Here are a few of the big headlines we keep on our minds (and on sticky notes on our desk when our minds are full) to make sure we’re keeping our urgent work from drowning out our most important work. At Common Impact , we take goal setting and goal achieving seriously.

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Nonprofit Advocacy: 4 Strategies You Should Consider

Get Fully Funded

Keep in mind that advocacy campaigns are long-term efforts, and nonprofits with dedicated advocacy initiatives plan and launch new campaigns as needed to respond to upcoming and ongoing legislation. Stay up to date with current advocacy trends. Use your CRM to track relationships with supporters. Focus on volunteer retention. Direct mail.

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How Facebook Changes Are Impacting Engagement on Brand Pages and What Nonprofits Should Do About It

Beth's Blog: How Nonprofits Can Use Social Media

The art of writing good teaser headlines is critical to getting more interaction. Editorial calendar provides the structure so you don’t have to randomly find content, but keep it flexible so you can post breaking or timely news related to your organization or the issues it tracks which gets more attention and interaction.

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Meditations on Relevance, Part 1: Overview

Museum 2.0

Relevant information is ripped from the headlines, hot hot hot. We need to think about the structure of how our institutions function--from hours of operation to explicit and implicit rules of use--to make our work relevant to the patterns of contemporary life. It's the extent to which a thing is connected to something that matters.

Lecture 20