Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 13, 2007

re not in Bebo, MySpace, Orkut, or other network? Do you know the Facebook demographics? (I How does this integrate with the rest of your strategies? Does it align with the direction your company is going? 2) Is Facebook the right network for you? Is your audience there? Do they speak and read English? Are you sure they???re

Question 56

Question Strategy Myspace Social Network 56

Zen and the Art of Nonprofit Technology

NOVEMBER 1, 2007

One of the big issues about social network platforms was that once Facebook made its platform available, and MySpace and LinkedIn followed, it looked like developers would have to port their apps to each social network. Friendster, Orkut, Hi5 and LinkedIn have very different demographic and geographic reaches.

Ning 100

Ning API Open Source Social Network 100

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 22, 2009

In short, nonprofits need to develop an integrated strategy using email marketing, outreach and social media to brand their organizations and raise money. This age group is increasingly on Facebook , MySpace and Twitter -- more ’mainstream’ social networks.“ Connie Reece, co-founder of Social Media Club International. by Beth Kanter.

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Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 2, 2007

where your mini-application can extend to: MySpace, Bebo, SixApart, Orkut, Salesforce, LinkedIn, Ning, Hi5, Plaxo, Friendster, Viadeo and Oracle. It will run on MySpace. Enter one site at time based on how well the demographics fits with your targeted audience. It will run on Plaxo. Let go of the concept of ???driving

Director 50

Director Open Social Social Network 50

Amy Sample Ward

MAY 14, 2009

Strong in deliverability and integration. The fastest growing demographic is those 35 years old and older. A couple of examples: GreenPeace didn’t have everything they needed to conduct an email campaign so they set up a Myspace profile. Two tools include: Vertical Response : 10,000 emails per month free for 501c3s.

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Tools Tech Map Case Study 100

Care2

JULY 26, 2007

You can use this tool to calculate an estimate of cost and return on investment for the recruitment and fundraising efforts of your staff in social networking sites like Facebook or MySpace. Demographics: is the audience youre recruiting from the social network appropriate for your organization? Need some metrics guidelines?

Social Network 74

Social Network ROI Social Media Network 74

Care2

JULY 17, 2007

You can use this tool to calculate an estimate of cost and return on investment for the recruitment and fundraising efforts of your staff in social networking sites like Facebook or MySpace. Demographics: is the audience youre recruiting from the social network appropriate for your organization? Need some metrics guidelines?

Social Network 74

Social Network ROI Social Media Network 74

Care2

FEBRUARY 3, 2008

You can use this tool to calculate an estimate of cost and return on investment for the recruitment and fundraising efforts of your staff in social networking sites like Facebook or MySpace. Demographics: is the audience youre recruiting from the social network appropriate for your organization? Need some metrics guidelines?

ROI 53

ROI Social Network Social Media Advocacy 53

Care2

MAY 15, 2009

Reliable and sophisticated, though complex in areas Strong in deliverability and integration Network for Good $29.95/month Facebook General Growth data: More than 200 million active users The fastest growing demographic is those 35 years old and older More than 3.5

Social Media 34

Social Media Tools Online Advocacy 34

Care2

AUGUST 7, 2007

While the exact demographic numbers are somewhat disputed , without a doubt the typical user is a young student. So by having a Facebook Cause or a MySpace Group, we know were talking to our target audiences kids and even grandkids. 60) Search « Live From New York: 2007 DMA Nonprofit Federation Conference | Main | Is It Worth It?

Causes 48

Causes Facebook Social Media Advocacy 48

Care2

JULY 24, 2007

While the exact demographic numbers are somewhat disputed , without a doubt the typical user is a young student. So by having a Facebook Cause or a MySpace Group, we know were talking to our target audiences kids and even grandkids. 60) Search « Live From New York: 2007 DMA Nonprofit Federation Conference | Main | Is It Worth It?

Causes 48

Causes Facebook Social Media Advocacy 48

Connection Cafe

MAY 13, 2009

Fastest growing demographic is 35 and older. > Greenpeace building up 90,000+ friends on MySpace and communicating with this audience in that space. Often integrated with other forms of social media. The tools and points she covered included: Social Networks. billion minutes spent on FB each day. >

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Tech Communication Tools Online 20

Beth's Blog: How Nonprofits Can Use Social Media

JULY 8, 2009

She talked about how online social networks mirror off-line social dynamics, and described the phenomenon of “white flight” from MySpace to Facebook. My teammate and fellow attendee Jake Samuelson has more on boyd’s talk in the following post.).

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Grant Personal Reflection New York City 90