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Build a Board for the Digital Future

.orgSource

An analog mindset won’t produce effective solutions. Replace Squinting With Scanning The CEO’s job is to run the organization. Garth Jordan, CEO of the American Animal Hospital Association , talked about how that attitude aligns with the Board’s relationship with the executive director and the staff. “We’re

Digital 221
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Association 4.0—A Playbook for Success

.orgSource

To put our ideas into real-world context, we interviewed leaders who are using this approach to grow their organizations. playbook into your organization. Boards that are professionally, demographically, and ideologically diverse are more likely to be open to risk tolerance. Association 4.0:

professionals

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Why Shame Marketing Approaches Are Not Effective

Media Cause

At least you’re not Becky…Why Shame Is Not an Effective Marketing Approach. In 1921, George Lambert (the son of Listerine’s founder Jordan Lambert) pieced together “halitosis” as a medical sounding term for bad-smelling breath and offered the exclusive solution. We know better. Or Madison.

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10 Tips to Jumpstart Your Nonprofit Social Media Plan

Connection Cafe

Author: Jordan Viator. Test your messages – use different messages and calls to action, track trends and iterate the most effective techniques. Make a calendar – outline all activities you want to share, plan activity that integrates with overall organization messaging and schedule them in advance (tip: make a calendar).

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“I just don’t get that generation.”

Connection Cafe

Today, Jordan Viator, our super communications manager for all things interactive, fun and digital was featured in The New York Times about using Foursquare to broadcast to her friends where she is during SXSW Interactive. (I’ve Questions abound: How do donors of different generations learn about nonprofit organizations?

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“I just don’t get that generation.”

Connection Cafe

Today, Jordan Viator, our super communications manager for all things interactive, fun and digital was featured in The New York Times about using Foursquare to broadcast to her friends where she is during SXSW Interactive. (I’ve Questions abound: How do donors of different generations learn about nonprofit organizations?

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Insiders Guide to Video and YouTube for Nonprofits - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Often, an effective title (e.g.

YouTube 34