Nonprofit Tech for Good

MARCH 4, 2023

This free nonprofit marketing tool allows you to share your organization’s latest news and updates, promote your latest fundraising campaign, and strengthen relationships with your supporters. Consider your target donor audience as well as the constituents you serve. 3) It’s a great relationship builder.

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Social Media Media Social Sponsor 327

NonProfit PRO

MAY 21, 2024

Here are some prevalent myths about this demographic I've seen in my work. Fundraisers struggle to approach millennials for support.

Demographics 150

Demographics Fundraising Support Work 150

Bloomerang

MAY 8, 2023

Understand how your donors give to unlock their generosity. Donor segmentation is essential to every nonprofit’s toolkit. This allows nonprofits to efficiently personalize interactions and communications to develop relationships with a large number of supporters at once. Breakdown based on gender and age.

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Group Action Data Donor 88

NonProfit PRO

JULY 10, 2023

AI is set to become increasingly helpful, but when it comes to fundraising, there is no substitute for the voice of your donors. Here is how to connect on a heart level with donors using primary research.

Voice 244

Voice Research Donor Fundraising 244

DonorPerfect

AUGUST 16, 2023

Understanding your donors’ unique needs and preferences is essential to building lasting relationships. Donor segmentation based on common demographics, such as previous donation amount, income level, and geographic location, is a powerful method to achieve this goal.

Generation 52

Generation Donor Giving Demographics 52

Bloomerang

DECEMBER 19, 2023

All donors are not created equally. Some donors can cost a great deal to acquire, and then only make one gift before lapsing. Where can you find your most generous donors and prospective donors? Get to know your donors’ giving habits Bloomerang bakes Predictive Giving Insights into the platform.

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Donor Gift Student Demographics 85

Candid

JUNE 28, 2023

Though the growing climate crisis makes headlines every day, its enormity and complexity can be overwhelming to donors who often struggle to know where to begin and how to devise equitable strategies to address its impacts. However, collecting and sharing demographic data poses a learning curve for many organizations.

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Interview Network Pledge Donor 103

Allegiance Group

APRIL 15, 2024

Developing a digital donor acquisition strategy takes a similar approach to direct mail. It starts with a detailed analysis of your donor base, including average gift size, retention rates, and cost per acquired donor. Engage new donors from the start with compelling digital marketing. What is donor acquisition?

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Fund Donor Strategy Search 52

Bloomerang

OCTOBER 27, 2023

Independent researchers have also conducted a number of studies to understand donor attitudes and behaviors regarding crowdfunding tipping or adding optional contributions when donating on crowdfunding platforms. Donors tend to focus more on the cause or project itself and its importance to them. This transparency helps build trust.

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Tips Donor Attitude Platform 102

CauseVox

SEPTEMBER 27, 2023

In today’s digital age, high-earner donors aren’t just giving — they’re expecting streamlined, automated experiences. Key Takeaways: Inside the Affluent Mind: Delve deep into high-earner donor psychographics, decoding their unique motivations, aspirations, and what truly resonates with them in the world of giving.

Donor 52

Donor Giving Pledge Demographics 52

Bloomerang

JANUARY 7, 2022

What is Donor Engagement? Not all donors are created equal. Imagine you have two donors who each give $100. Will you communicate to both donors the same way? If you aren’t measuring donor engagement, you might have to. Donor Engagement Factors. Cash/check donor. Years given. Opens emails.

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Donor Guide Measure Summary 103

Nonprofit Tech for Good

DECEMBER 2, 2023

Exciting fundraising trends on the horizon for 2024 include peer-to-peer fundraising, giving flexibility, digital wallets, unconventional and emerging donors, and AI being used in fundraising. When a fundraiser receives a notification that a donor is close to lapsing, they can reach out and reconnect with that donor.

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Trend Fundraising Digital Celebrate 294

Neon CRM

OCTOBER 31, 2023

Having solid donor engagement strategies in place is important for any nonprofit that wants to inspire generosity in their community and build a base of lifelong supporters. But the world is a noisy place: Donors are bombarded with constant messaging that can drown out a nonprofit’s attempts to reach them.

Donor 98

Donor Strategy Nonprofit Phone 98

Bloomerang

NOVEMBER 8, 2023

This is her real donor story. She’s a perfect example of the importance of year-end donor segmentation. To gain a deep understanding of the donor experience and how to build a loyal and passionate donor base, check out this Humane Society Donor Experience Report. Sarah is a real person.

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Donor History Director Survey 64

The Modern Nonprofit

MARCH 26, 2024

Estimated Reading Time: 5 minutes Turning Crisis into Community: How to Make Emergency Donors Lifelong Supporters As nonprofit professionals, we are all too familiar with the cycle of emergency fundraising. Preparation is key To effectively retain emergency donors, you must have a solid foundation in place.

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Support Donor Community Retention 52

sgEngage

JULY 15, 2023

Donor relation management is the process by which organizations organize donor data and maintain donor relationships to support a long-term donor infrastructure. By solidifying a methodology for donor management, nonprofit organizations can optimize donor investment and engagement and identify areas for growth.

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Management Donor Blackbaud Retention 52

Candid

APRIL 11, 2024

When the Supreme Court gutted race-conscious admissions last summer and the American Alliance for Equal Rights followed with a lawsuit against the Fearless Fund, some in the philanthropic sector feared that demographic data had become a potential liability. Listening and addressing barriers But now, I’m not worried.

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Data Demographics Aggregator Participatory 98

Greater Giving

AUGUST 27, 2021

GivingTuesday reported an 11% increase in participation small donors (those who gave gifts of less than $500)—a marked change from previous years, when overall charitable donations by individuals actually decreased. Who are these new small donors, how do you find them and channel that generosity into your organization?

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Trend Donor Giving Social Media 105

The Modern Nonprofit

JULY 11, 2023

Estimated Reading Time: 4 minutes Keep Your Donors Coming Back: Effective Strategies for Nonprofit Donor Retention and Recurring Gifts Ever wondered how some nonprofits have a dedicated group of repeat donors while others are constantly chasing new ones? The secret lies in mastering donor retention and recurring gifts.

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Retention Gift Donor Effective 75

Achieve

JUNE 1, 2023

Your nonprofit likely has plenty of strategies for gathering direct donor feedback. But donors can reveal just as much information about their motivations and interests through their unspoken actions. Review your donor demographics. Certain times of the year put donors in a charitable mood, leading them to give more.

Donation 52

Donation Donor Giving Demographics 52

Bloomerang

APRIL 12, 2022

At one of the first auction events she worked, she was reprimanded for showing a donor a seat a the far end of the room. Another coworker quickly took over and showed that donor to another seat right up front. Nonprofits use donor management software or a donor database to organize their donor data and ensure its accuracy.

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Software Management Donor Guide 109

Nonprofit Tech for Good

APRIL 2, 2023

By Meredith Gray , Head of Marketing at Keela – a complete software solution for nonprofits looking to grow revenue, centralize and manage data, and deepen donor engagement. 4) Stewarding and Engaging Donors One of the best things about ChatGPT is its ability to assist with donor stewardship, which is critical to boost donor retention.

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Tools Fundraising Analytics Analysis 359

Candid

MARCH 6, 2024

To do so, we needed to take a fresh look at the undeniable opportunity cost of engaging in donor-driven initiatives. As we streamline Candid’s operations, we continue to think long and hard about our priorities and how to maximize our impact bang for donor buck. Studies show that nonprofits need flexible dollars to succeed.

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Impact Support Demographics Grant 109

Greater Giving

JULY 20, 2022

Nonprofits are struggling to connect donors with the cause—but these four donor engagement best practices can open up new communication channels. At the start of the pandemic, donors came through for the organizations they care about in record numbers. Donor Engagement Through New Communication Channels.

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Action Money Raise Donor 52

Greater Giving

DECEMBER 15, 2022

How do you keep up with the ever-increasing need for digital donor engagement ? As a nonprofit, you should also use your marketing strategy to increase donor acquisition, spread awareness of your organization’s mission, and steward your existing donors for lasting engagement. Donor Profiles and Records .

Digital 75

Digital Marketing Donor Channel 75

Bloomerang

JULY 7, 2021

Consistently attracting new potential donors is vital for you to expand your mission and, more importantly, to have the funding needed to make it through unexpected times. Unfortunately, if you can’t have in-person events or if you don’t have a big marketing budget, finding new donors can be difficult. . demographics.

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Process Question Donor eBook 136

Achieve

JUNE 7, 2024

This research method has the innate ability to uncover valuable information about prospective major donors, helping your organization better understand and cultivate relationships with prospects. Once you identify prospects with these indicators, note every relevant data point you’ve found in each prospect’s donor profile.

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Research Tips History Ratio 52

Allegiance Group

MAY 18, 2023

Developing a digital donor acquisition strategy takes a similar approach as direct mail, starting with a detailed analysis of your donor base, including average gift, retention rates, average gift, and if you have done previous online fundraising campaigns, cost per acquired donor. Use paid media to target your ideal donor.

Digital 52

Digital Practice Donor Strategy 52

Get Fully Funded

APRIL 4, 2024

This guide will review these tips for bringing in more donations: Prioritize building strong supporter relationships. As you incorporate these tips, work at fostering genuine supporter relationships, and strategize ways to improve the donor experience, you can generate more reliable revenue streams over time.

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Donation Strategy Nonprofit Gift 110

Whole Whale

SEPTEMBER 22, 2020

One of the top questions we get asked at Whole Whale is “how can we attract new online donors to our organization?” The most common mistake we see is trying to acquire a donor on the “first date” interaction only, instead of viewing donor acquisition like a longer relationship that must be nurtured over time.

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Ideas Donor Work Online 98

Achieve

JULY 28, 2022

So how do you target these important demographics? . One way to attract charitable young donors is through a well-designed payment processor. To help acquire younger donors, we’ll guide you through the following payment processing essentials: ?. Of course, we’re not suggesting that your nonprofit only target one demographic.

Process 52

Process Donor Pledge Demographics 52

sgEngage

APRIL 10, 2023

Spend time strengthening donor relationships. For example, if you discover your donor retention rate is falling, you can focus on donor stewardship in the months leading up to Giving Tuesday to boost retention. Or, you may notice your donor base is trending toward a certain demographic, such as younger donors.

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Demographics Retention Donor Research 76

The Modern Nonprofit

APRIL 18, 2023

Discover our step-by-step guide to connecting with donors who truly care about your mission, and watch your fundraising efforts thrive. conduct research Gather data on your current supporters Review your nonprofit’s existing data, such as donor records , volunteer information, and past survey results.

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Guide Donor Fundraising Social Media 52

Bloomerang

AUGUST 30, 2021

Here are a few 2021 key findings from the report to help us retain and upgrade nonprofit donors: . Giving was unevenly directed; donor perceptions of greatest need had an impact. Giving was unevenly sourced; wealthier donors were more insulated from pandemic effects. New donors were up by 18.5%. adjusted for inflation).

Donor 105

Donor Giving Retention Gift 105

sgEngage

JANUARY 26, 2024

You can then set up a meeting with your prospective partner to discuss their values, audience demographic, and whether they’re a good fit for your organization (and vice versa). Express appreciation and maintain relationships Once a prospective partner agrees to sponsor your organization, the work isn’t quite over yet.

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Awareness Campaign Business Collaboration 75

Greater Giving

MAY 17, 2024

Are you hoping to steward your existing donors? Some fun event themes/ideas include: Host an Intimate Tasting Event Partner with a local winemaker(s) or retail shops to host an intimate tasting event for your top supporters, or as an avenue to reach a new demographic. Build relationships along the way – play the long game.

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Fundraising Game Local Demographics 90

Achieve

APRIL 28, 2022

If you’re looking for your donors, they’re probably on the internet. With so much time on the world wide web, bombarded by advertisements, most people have become increasingly immune to and skeptical of even the most innocent donor outreach campaign. Keep track of your online donors. . Incentivize donors to give more.

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Donor Tips Online Gift 59