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A Valentine's Day A/B Test Case Study in Action

Care2

It also has a basic e-retail store (housed and managed within their Convio website). We split our list in two (we use Convio Luminate) and sent two emails with different leads. For two years the marketing team has experimented with featuring e-retail at various points during the calendar year, or with various audiences.

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Great reads from around the web on May 9th

Amy Sample Ward

Blackbaud and Convio Now One Company – "Blackbaud, Inc. NASDAQ: BLKB) today announced that it has completed its acquisition of Convio, Inc., “This is an exciting day for the Blackbaud and Convio teams. Every time I do testing, I see the same thing that they note here: my instincts are wrong. and Canada.

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Convio Releases Nonprofit Online Marketing Benchmarks Study - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

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More Nonprofit Benchmarks

Forum One

A few weeks ago, I wrote a blog post on how organizations can use Convio’s Online Nonprofit Benchmarks Study to determine how well they are doing online compared to others. They also pointed to specific testing done on their email campaigns, to determine the best copy to send to their constituents. donating money).

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Transmedia Storytelling at SXSW Interactive

Connection Cafe

You’ve probably noticed that many of us at Convio have been thinking and talking a lot about multichannel communication with constituents. Author: Corey Pudhorodsky.

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NTEN Member Buzz Round-Up: SxSW, Presentation Tips, Wind-Powered Websites, and More!

NTEN

Convio is one of the featured companies at the first-ever Austin Interactive Showcase at SxSW as one of "16 Austin companies to showcase the interactive brain power and technology innovation" of the popular media conference's host city. M+R released a new case study on the impact of premiums in online fundraising campaigns.

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Volunteers Give 10x the Dollars

Connection Cafe

And in fact, her statement is true of the wider nonprofit sector: a recent study by VolunteerMatch and Fidelity Charitable Gift Fund found that 67% of volunteers also give money to the organizations where they invest time and talent. That meets the common-sense sniff-test to me personally. You might be asking: why should I care? (I