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Making the most impact for Haiti relief: Avoiding Fundraising Fraud during Crisis

Connection Cafe

In the past 8 days, the surge of generosity for Haiti relief has been amazing. In less than a week, nonprofits using Convio systems have raised over $100 million through email appeals, websites and social media outreach and many other organizations are raising record amounts. Author: Jordan Viator. Be Careful Of Email Solicitations.

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Emergency Response Guide

Connection Cafe

Convio wants to help you. Being prepared for an unforeseen surge of donations is something every nonprofit should be positioned for, and the swell of attention doesn’t need to come only from a natural disaster. This information was originally posted by Convio's Molly Brooksbank in March of 2010. Read Molly's post.

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Keys to Following Up with Disaster Response Donors

Connection Cafe

Convio acquired StrategicOne earlier this year, and they have done significant analytics on disaster donations with some hefty data sets to look at, so Katie Beth had some excellent suggestions. A disaster happened and an organization receives a sudden, spontaneous burst of giving. What channel did they use?

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It's Already September? (Or: Two Thirds of a Year's Worth of Fundraising Resources)

NTEN

You should also check out the article Philip wrote for us this month, " Effective Uses of Social Media for Fundraising " Speaking of ourselves, remember that post back in February from Alan Cooke of Convio ? You can always count on Philip King from Artez Interactive , to bring you some great information in his podcast series.

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Online Engagement and Giving: Making the Most of Real Numbers

NTEN

Alan Cooke, Convio. More than $250 million was raised online for Haitian relief efforts in the first 21 days after the quake through Convio powered emails, websites, and other campaigns (up from approximately $120 million in the same period during Katrina).

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Donors needed for our friends in Japan. Will you help?

Connection Cafe

Already the NonProfit Times is reporting that charitable donations are lower for the response to the disasters in Japan than to the earthquake in Haiti. The media is less focused on the human story and the media is the primary driver for disaster giving. In the meantime, please do consider if you can help.

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Guest Post: Measuring Social Media with Multichannel Integration and Meaningful Metrics

Connection Cafe

Late last year Shayna and I spoke to our friends and Convio client US Fund for UNICEF , to talk to them about how they measured social media, in particular their Facebook work. Your best performance comes during high profile disasters. The conversion rate of donations for US Fund for UNICEF on CNN.com is 0%, and it always will be.