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7 Essentials for Your Nonprofit’s Branding Guidelines

Nonprofit Tech for Good

What Are Brand Guidelines? Brand guidelines expand on the decisions you have made with the design of your logo. The most crucial reason to build brand guidelines is to have consistency across your brand. The most crucial reason to build brand guidelines is to have consistency across your brand. 2) Personality.

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The Comprehensive Guide to Nonprofit Branding

DNL OmniMedia

4 Key Elements to Include in Your Nonprofit Branding Guidelines. The point we’re making here is that branding touches every aspect of your nonprofit, both internally and externally. Many organizations maintain brand guidelines, from UNICEF to charity:water to the American Heart Association. Positioning.

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3 Steps To Capture Your Website Visitors In Less Than One Second

Connection Cafe

Design and Messaging: Images and Content Need to Align. If that’s your case, see if stock photography is an option. Abstract or macro photography can be very effective if chosen carefully. Conservation International [link] is a great example of how great quality images are paired with concise messaging effectively.

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Transforming Nonprofit Staff Into Champions on Social

Beth's Blog: How Nonprofits Can Use Social Media

All Staff on Twitter In Support of the Organization’s Communications Strategy : Human Rights Watch has all staff using Twitter as their personal brands to share content from the site and build their networks in support of the overall goals. Will you do brown bag lunches, internal webinars, or one-on-one coaching?

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The New Culture of Storytelling

Forum One

Let's face it, this content doesn't come out of thin air. Too many groups set up a perfect web site platform for storytelling, only to find that they can't populate it because they haven't gotten senior leadership buy-in, or they haven't identified regular contributors to develop content.

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Steal these 42 Creative Pinterest Ideas for Nonprofits

Care2

Pinterest Guidelines. Beth explains that much of her attraction to Pinterest is due to her visual learning style and role as a content curator. Beth summarized some of the guidelines Joe shared for using Pinterest: Be useful. In exhibits and galleries where photography is permitted, of course!)

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Pre-preparing for a Redesign

Connection Cafe

Whether designing in-house or with a third-party company, completing these tasks ahead of time will save you a great deal of time and pain down the road… Justify the need to redesign – Have some conversations internally about what’s working and what’s not working with your current site and document those conversations.