Nonprofit Tech for Good

JANUARY 22, 2013

Many nonprofits need social media training - they just don’t know it. There’s always room for improvement and unfortunately overconfidence in social media skills prevent many nonprofit staff from getting training that could significantly increase their social media ROI (Return on Investment).

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Social Media Training Train Media 279

Nonprofit Tech for Good

JULY 30, 2012

Your nonprofit can learn a lot from the 11 (mostly large) nonprofits listed below by simply following, liking, and subscribing to their e-newsletter, blog, Facebook Page, Twitter, YouTube Channel, etc. A small selection of that criteria is as follows: Consistent use of a visually compelling square avatar across all social networks.

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Social Media Media Hints Social 278

CauseVox

MAY 12, 2021

With all the noise on social media as well as serious legal and ethical considerations clouding the platforms, how can nonprofits continue to reach their supporters and spread their messages online? How can you re-focus, re-prioritize, and get yourself back on track with your social media marketing?

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Calendar Social Media Marketing Media 113

Nonprofit Tech for Good

APRIL 22, 2013

Until recently the nonprofit pioneers of the Social Web had to mostly rely on their intuition that their social media campaigns were resulting in more dollars raised online, an increase in brand and cause awareness, and higher rates of volunteer recruitment and retention. Fundraising Social Media' Source: Avectra.

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Social Media Awareness Causes Stats 279

Byte Technology

JANUARY 5, 2016

Love it or hate it, social media is a critical element of any successful non-profit’s overall marketing strategy. But what if your non-profit just doesn’t have the resources or manpower to keep all your social media profiles up to date with fresh, engaging content on a regular schedule? Why these two channels?

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Social Media Channel Profit Results 100

TechImpact

JUNE 5, 2014

Few things have so dramatically altered our lives the way social media has. Defining an entire generation of Americans, and altering the way nonprofits and corporations view marketing, social media’s role in contemporary society and is only going to continue expanding. from social media, up from 26% last year.

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Social Media Statistics Media Social 205

Nonprofit Tech for Good

FEBRUARY 8, 2012

At the end of the Social Media for Social Good: A How-To Guide for Nonprofits is a nine-page “Nonprofit Tech Checklist” which I have copied and pasted below. That was my number one priority when writing the book… to create a comprehensive, useful social and mobile media how-to guide for nonprofits.

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Social Media Social Media Tech 272

TechImpact

MAY 8, 2014

Nonprofits have been told since Facebook’s rise to prominence that they need to be investing in a social media marketing / fundraising campaigns. Too often, the problem nonprofits face is they’re treating their social media fundraising campaigns like their direct mail, telemarketing or email campaigns.

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Social Media Challenge Media Social 153

Nonprofit Tech for Good

JANUARY 14, 2013

It’s commendable, but after four years of recession and the likelihood that you generously added social media to your already packed job description without compensation, it’s not sustainable and being overworked and underpaid will only lead to burnout and resentment. Despite popular memes that social media is “Free!”

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Social Media Management Media Social 247

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 13, 2014

Note from Beth: Many nonprofits do not have dedicated teams for social media and social media strategy and implementation is typically only a part of a someone’s job. Nonprofits nowadays invest serious resources to keep pace with the latest social media trends. Sprout Social. By Sacha Evans.

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Social Media Channel Difference Media 119

Nonprofit Tech for Good

JULY 11, 2012

To follow up on Monday’s post about why nonprofits should consider hiring a social media manger , below is an excerpt from Social Media for Social Good: A How-To Guide for Nonprofits that helps further explore the time commitment necessary to create and sustain a comprehensive social media stategy for your nonprofit.

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Social Media Media Ning Social 249

Amy Sample Ward

MARCH 5, 2013

I’m honored to be included in a new ebook about marketing, fundraising, and social media. That’s why social media can be a valuable component of your online fundraising strategies. After all, it’s called “social” media for a reason! Well, sure – it does happen.

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eBook Social Media Campaign Media 276

Nonprofit Tech for Good

DECEMBER 12, 2011

The following is an excerpt from Chapter 2 of the newly released book Social Media for Social Good: A How-To Guide for Nonprofits. are already using social media, many have not yet taken all of the steps below to ensure that their social media campaigns are built on a solid foundation meant to produce ROI (Return on Investment).

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Social Media Media Avatar Organization 225

NetWits

APRIL 4, 2012

Every fundraiser knows the role that social media users played in delivering dollars to the American Red Cross for disaster relief in Haiti and to Planned Parenthood for mammogram screenings in the wake of the Komen Foundation’s withdrawal of funding, but actually how social media delivers such results has been a bit of mystery.

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Social Media Influence Goal Media 180

Qgiv

JUNE 29, 2021

Social media is an incredibly powerful storytelling tool for your nonprofit. According to our report, Navigating the Unknown: 2020 Findings to Future-Proof Your Fundraising , social media posts were the number one driver of charitable gifts in 2020—ahead of email and direct mail appeals! Sprout Social.

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Social Media Tools Media Create 89

Nonprofit Tech for Good

OCTOBER 20, 2011

Truth be told, I much prefer the anonymity of being “Nonprofit Organizations” online ( Twitter , Facebook , YouTube , etc.) Truth be told, I much prefer the anonymity of being “Nonprofit Organizations” online ( Twitter , Facebook , YouTube , etc.) Social Media for Social Good: A How-To Guide for Nonprofits.

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Social Media Interview Guide Avatar 234

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 14, 2014

“You have to show not just tell your CEO about social media”- @carolynsave “Create a tweetorial” – @kanter #afpshift pic.twitter.com/zKggoMllYB. He camped outside her door and not only told her about how nonprofit CEO’s were using Twitter, but showed her how easy it was.

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Social Media Twitter San Antonio Media 117

Tech Soup

OCTOBER 12, 2017

Eighty-one percent of Americans have social media accounts , and that number is expected to grow each year. Nearly all brands have a social presence, and libraries are no different. Libraries are using social platforms now more than ever before. Libraries use Facebook more than any other social platform.

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Library Social Media Media Social 80

NonProfit Hub

JULY 10, 2020

In today’s modernized world, social media branding has become a no-brainer. With millions surfing the web at any given moment, social channels have proven to be super valuable as a way to keep in touch with friends and family ? billion social media users worldwide. Run interesting Twitter polls.

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Social Media Media Social Contest 74

TechImpact

JANUARY 26, 2015

Social media serves is a tool for not only updating your status, or posting picture of your lunch. LGBT organizations, for example, are using channels like Facebook, Twitter […]. LGBT organizations, for example, are using channels like Facebook, Twitter […].

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Social Media Social Media Organization 100

Amy Sample Ward

APRIL 23, 2010

As social media tools like Twitter and Facebook become core components of nonprofit communication strategies, there is a corresponding need to assess how well programmatic messaging and organizational identity are propagating in those channels: “We Tweet; is anybody listening? Leave a comment!

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Social Media Media Social Audio 211

M+R

APRIL 24, 2024

Cram your cranium with metrics on email and mobile messaging, advertising, web traffic, social media and influencers, and more. Total advertising investment — including both digital and non-digital channels — increased by 13%. The social media landscape is changing quickly.

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Benchmark Studies Ireland Metrics 69

Nonprofit Tech for Good

MAY 19, 2011

While writing Social Media for Social Good: A How-To Guide for Nonprofits , I visited over 500 nonprofit homepages looking primarily for links to their social networking communities. Related Link: Social Media and Mobile Technology Webinars for Nonprofits. National Parks Foundation :: nationalparks.org.

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Social Media Media Teen Social 241

Nonprofit Tech for Good

APRIL 20, 2013

This webinar demonstrates how nonprofits can implement a successful social media strategy in eleven steps. Topics include understanding how much time social media requires, how to track return on investment (ROI), and how to craft a social media policy for your nonprofit. Michaela via Twitter.

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Social Media Strategy Media NPO 182

Nonprofit Tech for Good

NOVEMBER 28, 2011

In June 2007, I presented my first social media training to a small group of nonprofits in Lowell, MA. It was the optimal time for early adoption of social media by nonprofits, and it’s no coincidence that the nonprofits that embraced these new tools in 2006 through 2008 are today the most successful nonprofits on the Social Web.

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Social Media Media Social Stats 253

NetWits

MARCH 22, 2011

Listening to our supporters can help in so many ways, and social media has made it extremely easy to so. If you’re lucky enough to have a decent budget, you can look into social media monitoring tools like Radian6. Create Your Social Media Listening Dashboard. Let me know how in the comments.

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Social Media Media Social NTC 250

NCE Social Media

APRIL 16, 2013

Many took to social media to share news quickly to say that they were okay, instructions on how to find help and how to give help. News from individuals, media, and authorities was pushed out quickly. Mostly benign, the social media posts can make one look uncaring, unfeeling, and uninterested.

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Social Media Boston Time Media 130

Nonprofit Tech for Good

DECEMBER 13, 2010

Twitter: twitter.com/nature_org. What was the very first social media tool your organization utilized, and when? I know our YouTube channel started in 2007. What social media tools are you currently utilizing? We’re using all of the main social media sites like Facebook, Twitter, YouTube, Flickr, etc.

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Social Media Conservancy Interview Media 210

NetWits

APRIL 13, 2013

That’s the hashtag we’ll be using when I start talking about the impact of social media on fundraising with John Haydon , Farra Trompeter from BigDuck, Carie Lewis from HSUS and Casey Golden from SmallAct at #13NTC. hr session we’ll get into … How have you seen social media evolve over the past few years?

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Social Media Media Social Fundraising 101

Forum One

MAY 25, 2023

As a government entity, you may have joined Twitter years ago, using it to provide valuable customer experiences to your constituents and communities. But what if Twitter is no longer a reliable way to interact with your “customers”? The majority of Americans who use Twitter have taken a break from the platform in the past year.

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Government Twitter Social Media New York 50

Byte Technology

JUNE 10, 2015

For smaller non-profits with limited operating capital and a small staff, social media can present both tremendous opportunities and tremendous challenges. How much of your staff’s valuable time to you devote to managing all your accounts, from Facebook to Twitter to LinkedIn and all the rest? Post Planner. Agorapulse.

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Social Media Resource Media Help 100

NetWits

JULY 6, 2011

Do you know how many of your supporters use popular social networks like Facebook, Twitter and YouTube? Twitter has more than 16 million users, and 42.3 Google recently made a big social medial play by introducing Google+. Twitter is different than Facebook, and Facebook is different than LinkedIn. Claim your land.

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Social Media Site Social Media 273

Nonprofit Tech for Good

JANUARY 3, 2012

There’s no shortage of year-end-and-beginning blog posts about social media, but I thought I’d throw mine into the mix as well. I took some much-needed time off in December and was able to spend some down time reflecting on the future of social media and mobile technology for the nonprofit sector.

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Social Media Media Management Social 251

Nonprofit Tech for Good

MAY 10, 2010

years, I have been providing lots of little tips on how nonprofits can increase their ROI through my Twitter , Facebook , YouTube , and MySpace Best Practices, but now that the vast majority of nonprofits utilize social media and have been for awhile, I think most of us are ready some more advanced strategies. For the last 4.5

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Social Media ROI Media Myspace 225

Nonprofit Tech for Good

APRIL 21, 2022

2) Give social media shoutouts. When Americans spend nearly an hour a day scrolling Facebook, an organization should make the most of social media engagement to show donors the impact of their donations. 3) Give something real. 5) Give numbers.

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Impact Donation Donor Social Media 345

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 26, 2017

Rob Cottingham, Social Signal – Cartoon for Measuring the Networked Nonprofit. It is not too early to start thinking about your nonprofit’s social media strategy for 2018, including how you want to capitalize on social media trends that will have maximum impact in 2018. Not all influencers are the same.

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Influence Social Media Marketing Strategy 115

NetWits

JANUARY 11, 2011

Ten years ago there was no Facebook, Twitter or YouTube. But now over 300 million people log-in to Facebook daily, Twitter supports over 50 million tweets per day, and 2 billion videos are watched every day on YouTube. Social media for social good is grassroots organizing, fundraising and impact in the digital world.

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Social Media Social Media Site 272