Connection Cafe

AUGUST 28, 2009

Author: Jordan Viator. And I wanted to prove that it could be done, even if we weren't SXSW or NTC. My good friend Jordan did a write up about it on Convio's blog. Making sure these social aspects were included in our usual promotional channels was important because we wanted to start building momentum early.

Conference 28

Conference Create Widget Social 28

Connection Cafe

APRIL 22, 2010

Author: Jordan Viator. Presentations like NTC's "The Real Housewives of Social Media" and the heavy emphasis on social media at conferences like AFP show the real need for strategy around measuring the success of these programs. Guest Post: Measuring Social Media with Multichannel Integration and Meaningful Metrics.

Social Media 39

Social Media Measure Metrics Integration 39

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 26, 2010

Jeremiah Owyang from The Altimeter Group along with John Lovett and Eric Peterson both of the Web Analytics Demystified firm have published an open research report that advocates for a standardized framework of the following business objectives and use of metrics to measure them. Jordan Viator had a guest post by the authors. .

Social Media 99

Social Media Measure Strategy Media 99