NetWits
APRIL 10, 2011
By far the most effective channel was paid search marketing, which 90% of respondents put in their top three biggest sources of acquisition.&#. By comparison only 70% of small businesses use Facebook as part of their online strategy. of non-profits were able to raise over 10k through Facebook in 2010.
NetWits
JUNE 20, 2011
42% of the American population is active on Facebook, but most struggle to successfully raise significant amounts of money. YouTube is the worlds second largest search engine, but does Googles nonprofit program make video a useful fundraising channel? Don’t sweat it.
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NetWits
JUNE 13, 2011
Additional coverage. • The Nonprofit Times covers the Report in Study: Online-Acquired Donors Switch To Mail, Not Vice-Versa. It’s a great guide for making the most of your channel-surfing donors. I don’t know whether it’s sloth, incompetence, lunch with printers, or just fear that the income from a donor won’t end in ‘my’ bucket.
NetWits
JUNE 8, 2012
It’s official; we launched our new full service creative agency for nonprofits this week – GUIDE Creative – Where we LOVE web design and making effective nonprofit website(s)! — Creating an effective nonprofit website isn’t easy. On to the last three tips for creating an effective nonprofit website.
NetWits
MARCH 11, 2012
Yesterday we talked about the importance of content marketing for nonprofits. Knowing that it can be tough to execute on we thought we’d give you a few examples of nonprofits effectively using content marketing as a key part of their online strategy. Here are 5 nonprofit content marketing examples. Hopefully you caught it.
NetWits
MARCH 22, 2011
I just got back from the 2011 Nonprofit Technology Conference , where listening was top of mind: Listening to the amazing speakers, listening to the #nptech community , and listening to all the great ideas floating around the halls of the Washington Hilton. Is your organization listening to social media channels?
NetWits
APRIL 4, 2012
Using Social Scoring, you can identify four categories of social media users within your database: Key Influencers, Engagers, Multi-channel Consumers and Standard Consumers. They belong to the major social networks—Facebook, Twitter and LinkedIn—and are the few that deliver messages to the many. Multi-channel and Standard Consumers.
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