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Equitable and Inclusive Messaging: Retaining Donors in a New Age of Storytelling

Qgiv

As new thinking continues to emerge and donor positioning shifts, ethical storytelling is evolving, and a new messaging strategy, called strength-based messaging , has emerged. Example : , Jennifer is first a mother of 3 and a musician, who is facing cancer. She is not a cancer patient first.)

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How Nonprofits Can Raise Money Using YouTube

Nonprofit Tech for Good

By Julia Campbell , a social media and storytelling consultant for nonprofits and author of Storytelling in the Digital Age: A Guide for Nonprofits. Slaying Childhood Cancer: Alex’s Lemonade Stand Foundation. Also meet Ia, a regular person who does not have a lot of money, but still gives, and she tells you why.

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Supporting Cancer Research with Teespring

Tech Soup

Brad Egel, a decade-long fundraising resident of Chicago and cancer-awareness advocate, had no personal ties or engagement with cancer victims or survivors. As his fundraising progressed, so did his dedication to the American Cancer Society. His fan base skyrocketed overnight, giving even more exposure to his platform.

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Upcoming Webinar on February 9: Digital Storytelling - Capturing Your Story on Camera

Tech Soup

In conjunction with the third annual TechSoup Digital Storytelling Challenge , we are offering three free webinars to ensure you know the nuts and bolts of all the stages of production — and get your questions answered by the experts. The second part of this three-part webinar series on Thursday, February 9, at 11:00 a.m.

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5 Tips for Planning A Fundraising Campaign Around a Holiday

sgEngage

From Mother’s Day campaigns raising money for breast cancer research to Christmas fundraisers collecting gifts for children in need, great holiday fundraisers stick in your mind for years afterwards. Get creative with your digital strategy. As you create marketing content, use storytelling strategies.

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A New Nonprofit Donor Paradigm: Thoughtful And Passionate Gifts

Bloomerang

Especially not in our digitally revolutionized marketplace where you must actively pull supporters towards your magnetic center rather than pushing out energy likely to dissipate before it does your cause any good. Your giving to our hospital is appreciated” is not the same as “Your giving to cure cancer makes you a visionary leader.”

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What I Learned About Online Donor Engagement from Fundraisers in Brasil

Beth's Blog: How Nonprofits Can Use Social Media

I presented a master class on The Networked Nonprofit as pre-conference session, a mini-workshop on the Happy Healthy Nonprofit , and a plenary session on engaging donors moderated by Macelo Jambeiro, a talented digital strategist that works for an agency called Alder & Lang and previously with Change.org. A multi-screen world.