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How Nonprofits Can Effectively Promote their Online Shop on Instagram and Facebook

Nonprofit Tech for Good

By Talia Walsh , Senior Director of Marketing and Communications at Heal the Bay – an environmental nonprofit that protects the coastal waters and watersheds of Greater Los Angeles, California. For example, Heal the Bay’s Gorgongosa Coffee : Don’t promote everything in your Shop all at once on your channels.

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Why Your Giving Day is Your Secret Weapon

M+R

They also felt too focused on Penny Pi, a Pi Day character the Museum had invented that was prominently featured across channels and was even an email signer. We incorporated the results into our creative — into the email content, across the website, and in our paid advertising. By uniting the creative, we built a cohesive campaign.

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Using Social Media to Engage and Recruit Volunteers

Volunteer Hub

In fact, according to Nonprofits Source, 53% of people who engage with a nonprofit on social media volunteer. Start by Creating Compelling Content Content that is compelling to you, may not be compelling to your volunteers. Here are some tips for creating engaging content. Here are 7 tips that can help.

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Year-End Fundraising Success Stories to Inspire You for 2022

Media Cause

For some clients, we only contributed to a particular channel or two, while for others, we orchestrated their entire effort across channels. Why do people give so much money to charity during End-of-Year (November – December)? Compelling and varied multimedia content . Increased sense of urgency .

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AI for Nonprofits and Social Good: Link Roundup

Beth's Blog: How Nonprofits Can Use Social Media

How Cancer Research UK is Exploring AI and Voice Tech: This cancer charity in the UK has been testing chatbots, voice enabled devices, and natural language processing – looking at how those could be useful and where the impact lies.They piloted a chatbot on our fundraising pages to help answer the most common questions people had.

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Social Media Integrated Campaign Case Study Slam: SSIR Social Media on Purpose Conference

Beth's Blog: How Nonprofits Can Use Social Media

Abdi Soltani , Executive Director, American Civil Liberties Union of Northern California. Humberto Kam from the Monterrey Bay Aquarium and Cindy Johanson from Edutopia shared some case studies about storytelling and what inspires people to share your organization’s content. Matt Fitzgerald , Attention Lab Director, Upwell.

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Social Media Lab: How To Become A Networked Nonprofit

Beth's Blog: How Nonprofits Can Use Social Media

Think about those 4th grade science experiments where huddled over your experiment you all learn together. The instruction not only included the content – all the best practices and how-tos, but also took an approach that encouraged and developed reflection. Representatives from Preschool California Share Their Experiment Insights.