article thumbnail

The overhead myth: crash course to fundraising transparency

Candid

Overhead ratio essentially refers to the amount of a nonprofit’s budget that’s dedicated to overhead costs (i.e. With that in mind, the overhead myth refers to a pervasive understanding across organizations’ support bases, through which donors and funders use the overhead ratio to measure an organization’s effectiveness.

Course 122
article thumbnail

6 Website Elements to Include to Drive Year-Round Donations

Greater Giving

The nonprofit fundraising calendar tends to go through phases of ups and downs. This might involve browsing your event calendar, reading your blog, donating through your online giving page, or using your contact form to get in touch. Use real stories and statistics to make your case for support. Simple navigation.

professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Retain Your Year-End Donors

Neon CRM

This widget will show you the number of new, retained, reactivated, and lapsed donors during the calendar year. For a more detailed look at your statistics, you can add the donor retention statistics widget , which will show you the same categories of donors during a calendar or fiscal year, plus the total revenue from each.

Donor 98
article thumbnail

How to Prevent Donor Fatigue in a Nonprofit

Get Fully Funded

Donor fatigue refers to the feeling someone gets when they’re tired of receiving donation requests. So, what does it take to prevent donor fatigue and keep people giving? I’ll show you. But first, let’s understand more about what it is, what causes it, and how it feels to be a fatigued donor. What is Donor Fatigue? It’s easy to prevent.

Donor 105
article thumbnail

How to Recruit More Participants for Peer-to-Peer Fundraising

Qgiv

What compelling statistics can we include? Send to your entire audience (keeping your overall communications calendar and cadence in mind). Either way, refer to item one above and be sure to make people feel compelled to become part of the movement. What will the funds raised help our organization to accomplish?

article thumbnail

Nonprofit Marketing: The Ultimate Guide

Qgiv

Nonprofit marketing refers to all of the different strategies your organization uses across the various channels of communication to spread awareness about your cause and gain new supporters for your mission. Learn more about how nonprofit marketing can benefit your organization: What is nonprofit marketing?

article thumbnail

How to Get Your Employees Involved in Giving Tuesday Campaigns

Givinga

Statistics show that people donate more during the giving season at the end of the year. Consistently remind employees about Giving Tuesday initiatives through internal productivity apps including calendars and Basecamp. References. ¹ [link]. Give Employees Time to Prepare.