Blogger Contest ROI Summary 
Beth's Blog: How Nonprofits Can Use Social Media
DECEMBER 31, 2010
This month’s theme was measurement – here’s a summary of the month’s learnings: Measurement Approaches. This conversation was sparked by this post from Richard Becker that shares the numbers from the Pepsi Refresh Contest. Here’s the summary and it is filled with useful tips and practice.
Beth's Blog: How Nonprofits Can Use Social Media
FEBRUARY 25, 2008
Ethan Zuckerman gives a summary of Pros/Cons of facebook Activism , a presentation by Imran Jamal and the Burma Global Action Network. There's also a profile of the Humane Society's recent $50,000 contest win from Microsoft. Social Metrics: The Search for ROI in Social Media by Steve Latham of Spur Digital. And if you???re
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Beth's Blog: How Nonprofits Can Use Social Media
FEBRUARY 5, 2009
Here's but one example from a blogger: “I took an American Red Cross class I thought was less than satisfactory. […] Someone found my blog post and told the local chapter director. They spend time reading other posts by the blogger to help make this decision. The next iteration of a photo contest, LOL Seals.
Beth's Blog: How Nonprofits Can Use Social Media
AUGUST 4, 2008
Clean1982 The NpTech Tag Summary is a weekly compilation of resources tagged with "nptech" by those who follow all things nonprofits and social media. The summaries are more focused on a social media theme or a social media question related to practice. Do you remember the Grasshopper and the Ant Fable ?
See3
OCTOBER 22, 2007
HSUS ran a video contest during the outcry over the Michael Vick story that received 22 submissions, over 43,000 views of the contest intro video (featuring Hulk Hogan) , and garnered 2,000 new list members. Carie and Tim say customize and personalize each message to bloggers, warm them up, and sell your story.
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