TechImpact

MARCH 2, 2015

While many organizations use Twitter to further their mission, utilizing Twitter lists often falls by the wayside. Twitter lists are a great way to organize your non-profit’s Twitter experience by helping you find, monitor and engage with your target audience. Here is how to best use Twitter lists to aid your non-profit.

Twitter 100

Twitter Storytelling Industry Tech 100

TechImpact

MARCH 5, 2015

When it comes to Twitter, it’s not uncommon for fake accounts to clog up your social media channel. The post How To Find (And Remove) Fake Followers On Twitter appeared first on Tech Impact Blog - Leaders in Non-Profit Technology. They might be following you or you could even be following them without realizing it.

Twitter 100

Twitter Social Media Stream Nptech 100

TechImpact

FEBRUARY 18, 2015

If you still have an intern running your Twitter strategy, you need to reevaluate your social media strategy. Earlier this month, Bloomberg reported Google search results will now integrate Twitter’s content in real time. That means 284 million users will now be indexed by the world’s largest search engine.

Integration 100

Integration Profit Twitter Social Media 100

TechImpact

AUGUST 26, 2014

They’re busy retweeting, posting, sharing, pinning, and blogging on an array of social media websites and platforms across the Internet. We’ve talked in the previous blog posts about the importance of mobile to your nonprofit’s digital content marketing future. 23% of Twitter users make less than $30,000 per year.

Social Media 250

Social Media Stats Audience Media 250

TechImpact

MAY 20, 2014

They’re precious validation that your nonprofit’s presence on Twitter is not only being well received, but it is reverberating through the annals of the highly trafficked social network. Nonprofits have been utilizing Twitter since its inception. Here are the 5 Twitter posts your nonprofit should never even peep, let alone tweet.

Social Network 254

Social Network Nonprofit Social Media Tech 254

TechImpact

JANUARY 28, 2014

Subscribe to our blog for daily tips and information to help streamline your nonprofit’s tech growth. The nonprofit social media platform was pretty much dominated by Facebook and Twitter until Instagram came along. Twitter pics gets an upgrade. appeared first on Tech Impact Blog - Leaders in Non-Profit Technology.

Social Media 263

Social Media Media Social Nonprofit 263

TechImpact

MARCH 20, 2014

5 Days a week, post to Twitter. Twitter is the most dtnamic, fastest changing of all social media feeds. Because of its high turnover rate, staying active on Twitter 5 days per week is imperative to increasing engagement. 2 days per week post on your blog. The first true online phenomenon was the blog.

Social Media 166

Social Media Media Tips Social 166

TechImpact

NOVEMBER 11, 2013

Petition + Twitter = Twitition. If you integrate your nonprofit’s Twitter account to your constituent relationship management system (CRM), you could create and track the campaign while building a list of potential supporters. Social content marketing CRM facebook social media twitter'

Social Media 183

Social Media Impact Social Tips 183

TechImpact

SEPTEMBER 12, 2014

Twitter and its other social media feeds is your nonprofit’s public voice. The post Infographic: What Your Social Media Followers Hate About Your Posts appeared first on Tech Impact Blog - Leaders in Non-Profit Technology. It’s an extension of your nonprofit that should not be taken lightly.

Social Media 229

Social Media Media Social Feeds 229

TechImpact

OCTOBER 13, 2014

In past blogs we’ve talked seemingly ad nausea about how technology, donation forms, and social media can support a nonprofit’s fundraising efforts. According to Blackbaud’s 2014 M+R Benchmark Study , a nonprofit’s social media audience on Facebook and Twitter grew by 37 and 46 percent respectively in 2013. Like our blog?

Social Media 183

Social Media Marketing Media Social 183

TechImpact

AUGUST 4, 2014

It’s not the time when you submitted the tweet, blog post, or Facebook share. Twitter, and to a lesser extent Facebook, is often times unpredictable; but you can increase your chances for success by implementing a few best practices, and creating consistency with your posting technique. Only using hashtags on Twitter.

Social Media 177

Social Media Hints Nonprofit Technorati 177

TechImpact

JANUARY 23, 2014

For example, if you receive a particularly large donation, or a follower on your social media is constantly interacting with your Twitter feed, you should take the time to thank them for their support. Host a Twitter chat. Another unique way to give back to supporters is to host a Twitter chat. Thank you Tweet.

Social Media 224

Social Media Support Media Strategy 224

TechImpact

JANUARY 17, 2014

The most talked about nonprofit organizations on social media are about animals Tweets about disaster relief receive the most @mentions on Twitter Nonprofits dealing with animals use @mentions when speaking to other users the most. appeared first on Tech Impact Blog - Leaders in Non-Profit Technology.

Social Media 259

Social Media Media Social Disaster 259

TechImpact

JUNE 19, 2014

In previous years, knowing whether or not anyone read your blog was impossible to know. If, for example, you want to increase the number of Twitter followers your nonprofit has, or the number of donors donate to your organization per year, start there. Image courtesy of University of Minnesota. Start measuring, and reporting.

Measure 209

Measure Minnesota Analytics Nonprofit 209

TechImpact

DECEMBER 8, 2014

Constantly keeping your followers up to date on Facebook, engaging with donors, and other nonprofits on Twitter. The post 4 Keys To Nonprofit Holiday Social Media Success appeared first on Tech Impact Blog - Leaders in Non-Profit Technology. So if you’re already doing such an awesome […].

Social Media 181

Social Media Media Social Storytelling 181

TechImpact

OCTOBER 2, 2014

Facebook is still driving traffic to your other online assets, be it your other social outlets, your blog, or your website. 65% of Twitter users expect a response in under 2 hours. The post 5 Stats That’ll Change Your View Of Content Marketing Forever appeared first on Tech Impact Blog - Leaders in Non-Profit Technology.

Stats 226

Stats Content Marketing Change 226

TechImpact

MARCH 25, 2014

But traffic from your newsletter or Twitter links are driving huge donations. Visitors to your site via a specific source, be it Twitter, Facebook, or emails, tend to donate more on average, you will have a better idea of where to focus fundraising efforts. These pages could be anything from a blog post to your “About Us” page.

Stats 252

Stats Analytics Track Google 252

TechImpact

NOVEMBER 12, 2014

Smile Train consistently shows the dramatic impact of its work via Twitter. Twitter’s 140 character limit doesn’t leave much room to tell a full story, so Smile Train posts links in some of their tweets. Let one of your staff members write a blog post about their day. 1) Always showcase your impact.

Social Media 238

Social Media Story Money Raise 238

TechImpact

FEBRUARY 12, 2014

Twitter was founded in 2006, and since then, it has only revolutionized the way modern society communicates. Nonprofits rely on Twitter to communicate directly with their constituents, donors, and volunteers. But sometimes, nonprofits use Twitter to convey an important message or ask for the support of their communities.

Statistics 170

Statistics Twitter Studies Picture 170

TechImpact

JUNE 18, 2014

You’ve had blogs yelling at you for years, urging you to take advantage of social media to help promote your nonprofit. Whether you’re posting your nonprofit’s content on Facebook, Twitter, Google+, LinkedIn or Instagram, each platform will require a unique posting style and voice. Image courtesy of River Rock Films.

Social Media 177

Social Media Media Social Demographics 177

TechImpact

JUNE 8, 2013

Facebook, Twitter, these are networks that employers have traditionally classified as distractions. Blog Mobile Social Tech nonprofit npTech sm4np social media workplace' For some companies, social media at work remains a taboo. More and more organizations are … Continued The post Social Media At Work?

Attitude 140

Attitude Social Media Tools Media 140

TechImpact

JANUARY 27, 2014

Start blogging. Blogging, or content marketing, is one of the best ways to promote traffic to your site, build relationships, and cultivate your position within whatever community you are trying to establish yourself. If you don’t have a blog, you need to make one. Defining your target audience should be your first step.

Tech 218

Tech Strategy Fundraising Nonprofit 218

TechImpact

MARCH 10, 2014

Controlling your SERPs, or search engine results page, is vital to driving traffic to your nonprofit’s blog, website, and social channels. Generally getting your website and blog to rank #1 and #2 overall for your name is most desirable. That’s the obvious part. What’s not so obvious is the best way to take control of your first SERP.

Google 229

Google Results Yahoo Search 229

TechImpact

JUNE 5, 2014

Those marketers with the most social media experience put the highest focus on content creation, using YouTube, blogging and podcasting to do so. B2C marketers were more likely to use Facebook, YouTube, Pinterest and Instagram, while B2B marketers were more likely to use LinkedIn, Google+ and blogging.

Social Media 205

Social Media Statistics Media Social 205

TechImpact

NOVEMBER 14, 2014

Almost every nonprofit I’ve spoken with says their Twitter and Facebook account are their points of emphasis on the social media marketing front. Google+’s active user base pales in comparison to Twitter and Facebook. appeared first on Tech Impact Blog - Leaders in Non-Profit Technology. Chances are pretty good you don’t.

Comparison 116

Comparison Google Facebook Twitter 116

TechImpact

NOVEMBER 22, 2013

This shift is due to an increase in social fundraising–in fact, for every 1,000 email subscribers, there are currently 149 Facebook fans, 53 Twitter followers, and 29 mobile subscribers. The post Infographic: How Technology Increases Funding appeared first on Tech Impact Blog - Leaders in Non-Profit Technology.

Fund 117

Fund Technology Benchmark Mobile 117

TechImpact

OCTOBER 14, 2013

To get started on Google+, The Social Media Hat recommends using the G+ button directly from your blog to share to your nonprofits Google+ network, that way all the +1s transfer to the blog! If you aren’t including images on your blog posts and Facebook, then you are missing out on readers. Acknowledge contributors.

Google 130

Google Social Media Influence Images 130

TechImpact

MARCH 17, 2014

Source ) Nonprofits maintained on average 21,788 Twitter followers in 2012. Source ) Nonprofits maintained on average 21,788 Twitter followers in 2012. The post 10 Nonprofit Statistics You Have To See appeared first on Tech Impact Blog - Leaders in Non-Profit Technology. Source ) 6.4% Source ) 18.2% Source ) 6.4% Source ) 18.2%

Statistics 221

Statistics United States Social Media Nonprofit 221

TechImpact

NOVEMBER 29, 2013

Of the 45% of nonprofits using social media, only 40% use Twitter. The post Infographic: Nonprofits and Social Networking appeared first on Tech Impact Blog - Leaders in Non-Profit Technology. 0% of people claim that social media is not useful at all. Image courtesy of Nonprofit Hub.”

Social Network 164

Social Network Network Social Social Media 164

TechImpact

AUGUST 30, 2013

Nonprofits saw a 264% growth in Twitter followers in 2012. The post 20 Insightful Nonprofit Technology And Social Media Stats appeared first on Tech Impact Blog. Social media: 56% of people donated to an organization because they read a story via social media. 62% of nonprofits say cloud computing is a low-cost investment.

Stats 267

Stats Social Media Technology Media 267

TechImpact

MARCH 5, 2014

Links to Twitter , Facebook, and other articles you’ve written will bolster your page and make Google rank your blog on the first page where it belongs. If your blog slows down on content creation, it will quickly fall off the front page of Google. It is an entirely other thing to get that content in front of readers.

Content 195

Content Marketing Strategy Nonprofit 195

TechImpact

JANUARY 19, 2015

We’re tracking not only the performance of our Twitter account, but we’re also […]. The post 5 Social Media Analytics Your Nonprofit Should Care About appeared first on Tech Impact Blog - Leaders in Non-Profit Technology. Being able to prove how much all of you love our content gives us a great feeling!

Analytics 100

Analytics Social Media Media Social 100

TechImpact

JANUARY 26, 2015

LGBT organizations, for example, are using channels like Facebook, Twitter […]. The post How LGBT Organizations Use Social Media For Social Good appeared first on Tech Impact Blog - Leaders in Non-Profit Technology.

Social Media 100

Social Media Social Media Organization 100

TechImpact

OCTOBER 21, 2013

This novel idea becoming increasingly popular among other nonprofits, growing on social feeds such as TWitter with the hashtag #GivingTuesday (you’ve probably seen it). Are they primarily on social media, your blog, or do they subscribe to email and text updates? Develop Your Strategy. Where is your audience?

Giving 223

Giving Social Media Database Audience 223

TechImpact

JUNE 10, 2014

On this blog, and undoubtedly many other just like it, you’ve been encourage to steer your nonprofit to adopt a mobile first mentality. Twitter sent 700% more visitors to Canadian donation pages on Dec. Twitter’s annual growth rose 46% while Facebook’s rose 37%. Responsive design doubles giving on mobile devices.

Stats 196

Stats Social Media Mobile Tech 196

TechImpact

APRIL 23, 2014

You’ve invested in it, consistently update the content, post to your blog, and market events through your website. It could have been by accident, or to see a specific blog post. The post The 5 Ways Your Nonprofit’s Website Generates Traffic appeared first on Tech Impact Blog - Leaders in Non-Profit Technology.

Generation 234

Generation Websites Social Media Search 234

TechImpact

APRIL 28, 2014

Image courtesy of Jeff Hurt Blog. With over 1 billion users on Twitter and Facebook, you need to target a demographic to influence to start your campaign. The post Your Nonprofit’s Guide To Promoting Events Via Social Media appeared first on Tech Impact Blog - Leaders in Non-Profit Technology. During the even.

Social Media 201

Social Media Guide Media Social 201