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Blog Redesign: Focused on Conversation

Amy Sample Ward

I announced last week that I’ve partnered with Matt Chevy to do a redesign of this blog. Redesign topic #2: Focused on Conversations. I’m happy to take on the role of conversation starter, sharing news or case studies or ideas that are interesting and letting all of you run with it.

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Case Study in Free Agent Fundraising @AbolishCancer

Amy Sample Ward

Case Study. A free agent changemaker having success fundraising with Twitter. I thought that the Twitter feed @abolishcancer, which is the entire org, except for the blog, would be strictly focused on developing a following that had one thing in common- to fight cancer. I want to share that story!

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Beth’s Surprise Party: A Case Study in Crowdsourced Action

Amy Sample Ward

And we wanted it to be easy to do – write a blog post! We’re trying to throw her an online surprise party by assembling a blogsquad of 53 bloggers to publish a post on Monday that shares how Beth has impacted your work and shares her birthday wish with your blog audience. 2) Publish your post first thing Monday morning.

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Using Twitter to Build a Community and Recruit Volunteers

Amy Sample Ward

I’ve presented about Twitter before, as well, so in addition to sharing some notes and resources, and my slides, from the presentation on Friday, I want to also round up other Twitter-related posts and links here. Here are my slides from the VMNC: Twitter Basics for Engaging Volunteers. Twitter Resources.

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Living Case Studies: Integrated Social Media Strategy for Sustainable Agriculture

Beth's Blog: How Nonprofits Can Use Social Media

Living Case Studies: Social Media and Sustainable Agriculture. Living Case Study. I use a “Living Case Study&# technique — it is less formal that your traditional case study because it covers a work in progress and shares lessons learned as well as successes.

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From TechPresident: Facebook Haggadah: A Case Study in Viral ROI

Amy Sample Ward

Sifry , the co-founder of Personal Democracy Forum, took a closer look at ROI for Facebook apps in his piece last week Facebook Haggadah: A Case Study in Viral ROI (Is This App Different From All Other Apps?) Soon it was being retweeted all over Twitter , and for good reason. But he’s disappointed in his conversion rate.

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Blog Redesign: Recap and Reflections

Amy Sample Ward

As I recently announced , I’m collaborating with Matt Chevy on a redesign of this website to freshen up the design, make presentations, resources and case studies all easier to find, and surface the rich conversations taking place in the comments. Here are some of the high-level key points. Look for that!