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Fundraising Lessons from the Father of Advertising | Ogilvy on Fundraising

Whole Whale

A charity combating homelessness should feature stories of providing shelter, not just cute mascots. Show how gifts further the outcomes step-by-step. For example, if a mailed appeal with a matching gift incentive consistently outperforms others, keep using that format. What motivates instant digital engagement and gifts?

Lesson 59
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Are Social Enterprises Viable Models for Funding Nonprofits?

ASU Lodestar Center

Being certified by B Lab recognizes the good intentions and social responsibility of companies, encourages responsible investing by providing sustainable ratings, and promotes a new legal entity meant to be more socially responsible, purposeful, accountable, and transparent (Hiller, 2013). In 2014, Goodwill received $3.94

Model 53
professionals

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Your 2016 Cause Camp Speaker Lineup Announcement

NonProfit Hub

Hitting It Out of the Park—Learn the Art of Major Gift Relationship Building. Create a mindset for success and learn the art of a major gift relationship building. Marcy will provide guidance on important topics from leadership and staff partnerships to major gift motivation and coaching. Marcy Heim, The Artful Asker.

Causes 28
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14 Top Nonprofit Websites to Inspire Your Organization

DNL OmniMedia

Thanks to custom development and integration with Salesforce , the site instantly reflects every gift ICA receives! Let’s walk through three ways that the Animal League website streamlines the donation process and ensures that supporters follow through with their gifts: Cohesive branding. Recurring gift option.