Nonprofit Tech for Good

JULY 21, 2019

USD ( Blackbaud Luminate Online Report ). 53% of nonprofit staff who are extremely or somewhat satisfied in their current roles donate to the organization where they work ( World-Changing Work Report ). Religious organizations (-3.9%) and educational organizations (-3.7%) experienced the largest drop in giving ( Giving USA Report ).

Stats 279

Stats Social Media NGO Media 279

Connection Cafe

OCTOBER 1, 2019

While many senders were in the “spray and pray” mindset, Gmail was quietly setting the stage for the next era in email marketing and flipped the switch during the most critical time of year for many nonprofit organizations. Help your recipients avoid the “This is Spam” button/link at all costs. Set expectations with a Welcome Series.

Rate 37

Rate email Spam gMail 37

sgEngage

FEBRUARY 18, 2023

To make sure yours don’t get lumped in with the spam, here’s how to use your email communication to forge (or maintain) relationships with your constituents. For example, link to a report that gives donors more information about a mission they’ve invested in, or profile a particular person or animal your organization helped last month.

email 68

email Communication Effective Fundraising 68

Whole Whale

AUGUST 25, 2021

Giving to all nine major categories of recipient organizations grew, making 2016 just the sixth time in the past 40 years that this has occurred. Giving to education, public-society benefit organizations, and arts, culture, and humanities all increased over 10% since the year before. Giving Tuesday total : $168 million. Mail stats.

Stats 96

Stats Trend Mail Fundraising 96

Connection Cafe

JUNE 7, 2013

Recently some members of the Blackbaud marketing team stirred up some internal controversy by sending out an email that contained stars in the subject line (highlighted below.) Your symbols should make sense with the content of your email message and the branding of your event/organization. Select the right symbol.

Spam 44

Spam Test Technique Rate 44

Tech Soup

APRIL 4, 2017

Steve MacLaughlin, VP of data analytics at Blackbaud and author of Data Driven Nonprofits , broke down what successful nonprofits do to manage big data. Your organization may have a lot of contacts in its database, but the reliability of that data is more important. " and includes performance optimization and decision support.

Learning 36

Learning NTC Analytics Channel 36

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 21, 2005

Online auction anecdote: He shared a story about an organization that had received a donation of toilet paper for an event 12 months before the event. The organization didn???t Unfortunately, the organization didn???t So, as a first step, organizations should be at least collecting mobile phone numbers in their databases.

Boston 50

Boston NTC Strategy Spam 50