Benchmarks for Reaching and Connecting with Millennials
Tech Soup
AUGUST 29, 2013
How can one study determine the habits, desires, and aspirations of an entire generation (my generation!)? So when I saw that The Millennial Impact released benchmarks. How the Benchmarks Work. The benchmarks are divided into four categories: Connect, Involve, Give, and Culture. The Millennial Viewpoint.
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