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How Nonprofits Can Raise Money Using YouTube

Nonprofit Tech for Good

By Julia Campbell , a social media and storytelling consultant for nonprofits and author of Storytelling in the Digital Age: A Guide for Nonprofits. It’s also the top platform for 18 to 24-year-olds, with 85% of this age group on the platform (compared to just 51% for Facebook). . The site just reached 1.8 Campaign matching.

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The ABCs of Social Media ROI & Measurements

Connection Cafe

Author: Jordan Viator. Last week I had the pleasure of attending the Young Nonprofit Professionals Network of DC second annual Social Summit and sharing some information on social media ROI and metrics. Analyze goals of you social media and decide what metrics to measure based on those goals.

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Top tips for Efficiently Measuring Social Media ROI & Getting Strategic with Your Data

Connection Cafe

Author: Jordan Viator. While the area of social metrics continues to evolve and grow, there are five main tips all organizations should follow when measuring social media activity for ROI: 1. Define success metrics before starting campaigns. Keep an ongoing dashboard of metrics updated regularly.

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Time to think.SXSW

Connection Cafe

Author: Josh Shepherd. Our own Jordan Viator ( @jordanv ) has submitted a panel proposal on getting advanced with social media for social good. Beth Kanter ( @kanter ) has a session proposed based on The Networked Nonprofit , a book she co-authored with Allison Fine. Nonprofits + Facebook = Awesome. It's SXSW.

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Creating a "Socially-Enabled", Non-Techie Conference - Guest post by Carie Lewis, HSUS

Connection Cafe

Author: Jordan Viator. My good friend Jordan did a write up about it on Convio's blog. Link to the Facebook event 5. Sharing links for Facebook and Twitter. Google & Facebook ads 7. All of this added up to some great success metrics. people RSVPed to the Facebook event: 139 yes, 43 maybe 12.

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What's Your Nonprofit's Social Media Measurement Strategy?

Beth's Blog: How Nonprofits Can Use Social Media

Jeremiah Owyang from The Altimeter Group along with John Lovett and Eric Peterson both of the Web Analytics Demystified firm have published an open research report that advocates for a standardized framework of the following business objectives and use of metrics to measure them. Jordan Viator had a guest post by the authors. .

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Guest Post: Measuring Social Media with Multichannel Integration and Meaningful Metrics

Connection Cafe

Author: Jordan Viator. Recently, Shabbir Imber Safdar , author of the TruthyPR blog and Shayna Englin of Englin Consulting LLC published an eBook entitled "Is Your Nonprofit Facebook Page Worth It? Guest Post: Measuring Social Media with Multichannel Integration and Meaningful Metrics.