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Reaching Gen Z on social media: Expert advice vs. Gen Z opinion

Candid

As a member of Generation Z (Gen Z), or today’s 11- to 26-year-olds, I have been curious about the advice given to nonprofits on capturing younger audiences’ attention. But other suggestions, like using pop culture slang and memes to catch Gen Z’s shorter attention span, feel a little off.

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[Book Interview] Nonprofit Example of Social Media Excellence: The Humane Society of the United States

Nonprofit Tech for Good

Title: Director of Emerging Media. What was the very first social media tool your organization utilized, and when? I identified a trend forming with social networking, and set up our very first profile. What social media tools are you currently utilizing? Who maintains your social media campaigns?

professionals

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Upworthy Type Headlines: To Like or Dislike?

Care2

Upworthy, a site that focuses on curating social cause related videos and content has been receiving a lot of media attention for changing how bloggers write headlines. And what does this trend mean for nonprofits? However, memes and videos should not be your only source of content. These numbers are still quite respectable.

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Memejacking: Does Your Nonprofit Dare?

Tech Soup

Within days, hundreds of millions of clicks, reblogs, tweets, shares, and media stories, including a key Buzzfeed post , carried the argument around the Internet to every country in the world. The Dress became one of the most quickly viral memes that the Internet has ever seen. Meme Me Up, Scotty.

Meme 36
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7 Keys to an Effective Social Media Ambassador Program

Nonprofit Tech for Good

In fact, according to Nielson , 92% of people claim they trust personal recommendations and other earned media, while just over half trust messages found on a company’s website or sent via email. These are your social media ambassadors. . Social media aims to connect people with people. 1) Determine your social media objectives.

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Tips to Beat Declining Facebook Reach

Tech Soup

Facebook has admitted to this trend, and it has also been supported by data. The increased prices sparked a debate over whether the decline of organic reach has been manufactured to coerce businesses into using paid advertising to reach their audience. This means less reach for pages operated by nonprofits and for-profits alike.

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7 Practical Tips for Engagement with a Higher Purpose On Social

Beth's Blog: How Nonprofits Can Use Social Media

I am leading a #Nettalks Webinar on “ Leveraging Social Media to Engagement and Inspire Alumni Networks ” at 2 PM EST today. On Monday, I shared a post about some network and strategy concepts. Let’s look at some practical examples for engaging and connecting with your Alumni Network on social media channels.

Practice 107